{"product_id":"research-methods-in-intercultural-communication-a-practical-guide-9781118837467","title":"Research Methods in Intercultural Communication: A Practical Guide","description":"\u003cp\u003e • Author(s): Zhu Hua\u003cbr\u003e • Publisher: Wiley-Blackwell\u003cbr\u003e • Publisher Imprint: Wiley-Blackwell\u003cbr\u003e • BISAC: Linguistics - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eResearch Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically.     \u003c\/p\u003e  *Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 years *Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident  Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography,  Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview. *Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions *Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers","brand":"Wiley-Blackwell","offers":[{"title":"Hardcover","offer_id":45201732501655,"sku":"9781118837467","price":9724.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118837467.webp?v=1767148771","url":"https:\/\/atlanticbooks.com\/products\/research-methods-in-intercultural-communication-a-practical-guide-9781118837467","provider":"Atlantic Books","version":"1.0","type":"link"}