{"product_id":"retail-management-skill-enhancement-course-b-com-degree-programme-madras-university-9798902964933","title":"Retail Management: Skill Enhancement Course - B.Com Degree Programme - Madras University","description":"\u003cp\u003e • Author(s): Dr Anuradha B\u003cbr\u003e • Publisher: Notion Press\u003cbr\u003e • Publisher Imprint: Notion Press\u003cbr\u003e • BISAC: Study Guides\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e India's retail industry is a massive and fast-growing market. Retail management covers understanding the evolution of retail industry over years, marketing mix, e-commerce, customer service and prepare students for roles in managing retail stores. Thus, the content of the book aims at offering students a holistic vew of retail trends, challenges and opportunities that prepares students for their career, either in starting theiw own business or knowledge for managerial roles in retail sector.\u003c\/p\u003e","brand":"Notion Press","offers":[{"title":"Paperback","offer_id":47594191880343,"sku":"9798902964933","price":1031.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798902964933.webp?v=1774985028","url":"https:\/\/atlanticbooks.com\/products\/retail-management-skill-enhancement-course-b-com-degree-programme-madras-university-9798902964933","provider":"Atlantic Books","version":"1.0","type":"link"}