{"product_id":"selling-to-big-companies-9781506219844","title":"Selling to Big Companies","description":"\u003cp\u003e • Author(s): Jill Konrath\u003cbr\u003e • Publisher: Kaplan Publishing\u003cbr\u003e • Publisher Imprint: Kaplan Publishing\u003cbr\u003e • BISAC: Sales \u0026amp; Selling - Management\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eStruggling to Get Your \u003c\/strong\u003e\u003cstrong\u003eFoot in the Door of Big Companies?\u003c\/strong\u003e\u003cbr\u003e \u003cbr\u003e Setting up meetings with corporate decision makers has never been harder. It's almost impossible to get them to pick up the phone. They never return your calls. And if you do happen to catch them, they blow you off right away.\u003cbr\u003e \u003cbr\u003e It's time to stop making endless cold calls or waiting for the phone to ring. In today's crazy marketplace, new sales strategies are needed to penetrate these big accounts.\u003cbr\u003e \u003cbr\u003e With \u003cem\u003eSelling to Big Companies\u003c\/em\u003e, discover how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eTarget accounts where you have the highest likelihood of success.\u003c\/li\u003e \u003cli\u003eFind the names of prospects who can use your offering.\u003c\/li\u003e \u003cli\u003eCreate breakthough value propositions that capture their attention.\u003c\/li\u003e \u003cli\u003eDevelop an effective, multi-faceted account-entry campaign.\u003c\/li\u003e \u003cli\u003eOvercome obstacles and objections that derail your sale efforts.\u003c\/li\u003e \u003cli\u003ePosition yourself as an invaluable resource, not a product pusher.\u003c\/li\u003e \u003cli\u003eHave powerful initial sales meetings that build unstoppable momentum.\u003c\/li\u003e \u003cli\u003eDifferentiate yourself from other sellers.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eUse these sure-fire strategies to crack into big accounts, shrink your sales cycle and close more business. Check out the Account Entry Toolkit for ideas on how to apply this process to your own unique business.\u003c\/p\u003e","brand":"Kaplan Publishing","offers":[{"title":"Paperback","offer_id":47890311217303,"sku":"9781506219844","price":1493.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781506219844.webp?v=1781179483","url":"https:\/\/atlanticbooks.com\/products\/selling-to-big-companies-9781506219844","provider":"Atlantic Books","version":"1.0","type":"link"}