{"product_id":"service-management-at-easyjet-an-evaluation-of-process-humans-aspects-and-managing-resource-capacity-9783346041012","title":"Service Management at EasyJet. An evaluation of process, humans aspects and managing resource capacity","description":"\u003cp\u003e • Author(s): Christine Nyandat\u003cbr\u003e • Publisher: Grin Verlag\u003cbr\u003e • Publisher Imprint: Grin Verlag\u003cbr\u003e • BISAC: Marketing - General\u003c\/p\u003e\u003cp\u003eEssay from the year 2019 in the subject Business economics - Offline Marketing and Online Marketing, The University of Texas at Arlington, language: English, abstract: This paper discusses the service management approaches at EasyJet with regard to process, humans aspects and managing resource capacity. Sir Stelios Haji-Ioannou founded EasyJet in 1995 with the vision of the creation of a customer-centric brand that would change the air travel concept. After the market leader Ryanair, EasyJet is the challenger in the European airline industry low-cost travel. There are more than 500 routes and 129 airports that EasyJet serves in West Asia, North Africa, and Europe. As low-cost corporation EasyJet distinguished it from traditional airlines by its low-fares. EasyJet maintains low costs through elimination of unnecessary expenses and frills. Cost reduction is a strategy for reaching many clients as possible and EasyJet has adapted it as one of its service management approaches.\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46321470439575,"sku":"9783346041012","price":2137.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9783346041012.webp?v=1768691453","url":"https:\/\/atlanticbooks.com\/products\/service-management-at-easyjet-an-evaluation-of-process-humans-aspects-and-managing-resource-capacity-9783346041012","provider":"Atlantic Books","version":"1.0","type":"link"}