{"product_id":"somos-otros-we-are-others-9798890988102","title":"Somos Otros \/ We Are Others","description":"\u003cp\u003e • Author(s): Sergio Roitberg\u003cbr\u003e • Publisher: Conecta\u003cbr\u003e • Publisher Imprint: Conecta\u003cbr\u003e • BISAC: Sociology - General\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEn este libro, Sergio Roitberg analiza el impacto profundo y multidimensional que tuvo la pandemia del COVID-19 en nuestra forma de ser, pensar, trabajar, comunicarnos y vincularnos. No es solo un registro de hechos, sino una reflexi�n sobre c�mo ese evento disruptivo nos transform� para siempre, inaugurando una nueva era: la era del unknown, lo desconocido.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAl mirar atr�s y evocar la pandemia, lo natural es querer olvidar. Sin embargo, a algunos a�os de aquel tsunami que detuvo al mundo y nos oblig� a enfrentarnos con nosotros mismos, aqu� seguimos. Y no queda m�s que reconocerlo: ese sacud�n, para el que nadie estaba preparado, nos cambi�. Fue el punto de partida de la transformaci�n sociocultural m�s r�pida y masiva de nuestra �poca. Un gran reinicio, un verdadero reset . \u003cp\u003e\u003c\/p\u003eEse cimbronazo nos ense�� que nada estaba escrito en piedra y marc� el comienzo de una era de incertidumbre --la de lo desconocido, the unknown-- que puso a prueba nuestra capacidad de adaptaci�n. Nuestra lucha por sobrevivir prevaleci� y nos hizo resilientes. Aprendimos a hacerle frente a la adversidad a velocidad r�cord y de ese v�rtigo nacieron nuevas formas de relacionarnos, de estudiar, de trabajar, de atender nuestra salud, de consumir. \u003cp\u003e\u003c\/p\u003eAsumimos el cambio como una oportunidad y comprendimos que la comunicaci�n deb�a ser emocional, aut�ntica y profunda, porque nadie se salva solo. Tambi�n entendimos que una conexi�n genuina solo pod�a darse en un escenario com�n, guiado por un prop�sito compartido, y que la tecnolog�a estaba llamada a ser un medio al servicio de ese fin, nunca el fin en s� mismo. \u003cp\u003e\u003c\/p\u003ePara reflexionar sobre el antes y el despu�s, Sergio Roitberg entrevist� a m�s de cien expertos y l�deres en educaci�n, neurociencia, sociolog�a, negocios, finanzas, tecnolog�a e inteligencia artificial. Con ellos intent� poner en palabras lo que nos pas� pero, sobre todo, descifrar qu� cambi� y qu� permanece tras el estremecimiento global m�s profundo de las �ltimas d�cadas: una revoluci�n que apenas comienza. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eENGLISH DESCRIPTION\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e\u003cb\u003eIn this book, Sergio Roitberg analyzes the profound and multidimensional impact that the COVID-19 pandemic had on the way we are, think, work, communicate, and relate to one another. It is not merely a record of events, but a reflection on how this disruptive moment transformed us forever, ushering in a new era: the era of the unknown.\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003eWhen we look back and recall the pandemic, the natural impulse is to want to forget. Yet, several years after that tsunami that brought the world to a halt and forced us to confront ourselves, here we still are. \u003cp\u003e\u003c\/p\u003eAnd there is no denying it: that shock, for which no one was prepared, changed us. It marked the starting point of the fastest and most massive sociocultural transformation of our time. A great reboot, a true reset. That jolt taught us that nothing was set in stone and signaled the beginning of an era of uncertainty--the era of the unknown--that put our capacity to adapt to the test. Our struggle to survive prevailed and made us resilient. \u003cp\u003e\u003c\/p\u003eWe learned to face adversity at record speed, and from that vertigo emerged new ways of relating, studying, working, caring for our health, and consuming. We embraced change as an opportunity and came to understand that communication had to be emotional, authentic, and profound, because no one is saved alone. We also realized that genuine connection could only exist within a shared context, guided by a common purpose, and that technology was meant to be a means in service of that goal, never an end in itself. \u003cp\u003e\u003c\/p\u003eTo reflect on the before and after, Sergio Roitberg interviewed more than one hundred experts and leaders in education, neuroscience, sociology, business, finance, technology, and artificial intelligence. Together, they sought to put into words what happened to us and, above all, to decipher what changed and what endures after the deepest global upheaval of recent decades--a revolution that is only just beginning.","brand":"Conecta","offers":[{"title":"Paperback","offer_id":47773318938775,"sku":"9798890988102","price":1389.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798890988102.webp?v=1777978791","url":"https:\/\/atlanticbooks.com\/products\/somos-otros-we-are-others-9798890988102","provider":"Atlantic Books","version":"1.0","type":"link"}