{"product_id":"starting-up-in-business-networks-why-relationships-matter-in-entrepreneurship-9781349707690","title":"Starting Up in Business Networks: Why Relationships Matter in Entrepreneurship","description":"\u003cp\u003e • Author(s): Lise Aaboen\u003cbr\u003e • Publisher: Springer\u003cbr\u003e • Publisher Imprint: Palgrave MacMillan\u003cbr\u003e • BISAC: Customer Relations\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis book offers a novel perspective on starting-up new business ventures through examining the process by which they become part of the existing business environment. The book highlights the importance of inter-organizational business relationships. Asserting that new ventures need to interact and connect with customers and suppliers, alongside policy actors and universities, \u003ci\u003eStarting up in Business Networks \u003c\/i\u003edemonstrates how beginning a new venture demands initiating and developing business relationships. Noting a lack of prior research into the process by which start-ups embed into an existing business network, this book presents examples from countries such as Sweden, Italy, the Netherlands and China to analyse the emergence and evolution of start-up business networks.\u003c\/p\u003e","brand":"Springer","offers":[{"title":"Paperback","offer_id":45276214526103,"sku":"9781349707690","price":6243.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781349707690.webp?v=1769285029","url":"https:\/\/atlanticbooks.com\/products\/starting-up-in-business-networks-why-relationships-matter-in-entrepreneurship-9781349707690","provider":"Atlantic Books","version":"1.0","type":"link"}