{"product_id":"states-of-sentiment-exploring-the-cultures-of-emotion-9788125041993","title":"States of Sentiment: Exploring the Cultures of Emotion","description":"\u003cp\u003e • Author(s): Pramod K. Nayar\u003cbr\u003e • Publisher: Orient Blackswan Pvt Ltd\u003cbr\u003e • Publisher Imprint: Orient Blackswan Pvt Ltd\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e \u003cli style=\"text-align: justify\"\u003eThis book proposes that our responses to various situations, events and representations are not entirely private, individual and internal. They have a crucial social dimension. \u003c\/li\u003e \u003cli style=\"text-align: justify\"\u003eEmotions are a result of the internalisation of cultural codes and discourses that inform, and even determine the appropriateness or inappropriateness of emotional responses.\u003c\/li\u003e \u003cli style=\"text-align: justify\"\u003eWe see a terrorist as a threat, a cyclone as worrying, a rags-to-riches story as a feel-good moment. We mourn the sudden death of Michael Jackson, we rejoice in the victory of a triumphant Tendulkar and we react with horror and shock to 9\/11. All of these are emotional responses to specific representational strategies that present these people and events in particular ways. These strategies in turn construct our emotional relations to the events and people.  \u003c\/li\u003e \u003cli style=\"text-align: justify\"\u003eExactly how sentiments of care, passion, desire, pleasure, fear, sympathy or pity are discursively commodified (made a commodity) in the mass media, films, reportage and the other public culture forms today is the subject of this book. It demonstrates how cultures today are getting emotion-driven.\u003c\/li\u003e \u003cli style=\"text-align: justify\"\u003eThe book is organised around four ‘sentiments’—well-being, suffering, aversion and hope.\u003c\/li\u003e \u003cli style=\"text-align: justify\"\u003eIt uses reality TV, hate speech, self-help literature, media coverage of  9\/11 and 26\/11, autobiographies, websites and films, and blends theoretical insights with elements of innovative inquiry, to show how emotions are packaged and how these emotions then determine social relations itself. \u003c\/li\u003e \u003c\/ul\u003e","brand":"Orient Blackswan Pvt Ltd","offers":[{"title":"Hardcover","offer_id":45616524263575,"sku":"9788125041993","price":1427.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788125041993.webp?v=1769295018","url":"https:\/\/atlanticbooks.com\/products\/states-of-sentiment-exploring-the-cultures-of-emotion-9788125041993","provider":"Atlantic Books","version":"1.0","type":"link"}