{"product_id":"strategic-management-9780333196861","title":"Strategic Management","description":"\u003cp\u003e • Author(s): H. Igor Ansoff\u003cbr\u003e • Publisher: Springer\u003cbr\u003e • Publisher Imprint: Palgrave MacMillan\u003cbr\u003e • BISAC: Strategic Planning\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.\u003c\/p\u003e","brand":"Springer","offers":[{"title":"Hardcover","offer_id":45282468429975,"sku":"9780333196861","price":12354.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780333196861.webp?v=1769302238","url":"https:\/\/atlanticbooks.com\/products\/strategic-management-9780333196861","provider":"Atlantic Books","version":"1.0","type":"link"}