{"product_id":"the-attention-economy-how-the-battle-for-the-human-mind-became-the-defining-war-of-our-era-9798198484542","title":"The Attention Economy: How the Battle for the Human Mind Became the Defining War of Our Era","description":"\u003cp\u003e • Author(s): Rio Vale\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Media Studies\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eEvery second you spend scrolling, someone is getting paid. Not for your time - for your attention, bought and sold in fractions of a cent, engineered to be irresistible.\u003c\/p\u003e\u003cp\u003eThis book begins with a leaked dataset from a Silicon Valley persuasion lab and never lets go. Following the trail across three continents and six years of investigative reporting, it reveals how a generation of behavioral scientists, product engineers, and reformed insiders accidentally built the most efficient behavior-modification apparatus in human history - and why no single person meant to.\u003c\/p\u003e\u003cp\u003eYou'll meet the engineer who invented the infinite scroll. The neuroscientist measuring what it does to a teenager's developing brain. The Norwegian regulator who fined a streaming giant into changing its defaults. The Brussels lawyers rewriting the rules of digital engagement. The Ohio parents who fought back.\u003c\/p\u003e\u003cp\u003eThis is not a book about putting your phone down. It's a book about power - who holds it, how they got it, and what a world looks like when we decide attention is a public good worth protecting.\u003c\/p\u003e\u003cp\u003eThe war for your mind is already underway. Now you can see the battlefield.\u003c\/p\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47969063829655,"sku":"9798198484542","price":1695.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798198484542.webp?v=1782920318","url":"https:\/\/atlanticbooks.com\/products\/the-attention-economy-how-the-battle-for-the-human-mind-became-the-defining-war-of-our-era-9798198484542","provider":"Atlantic Books","version":"1.0","type":"link"}