{"product_id":"the-buyer-centric-operating-system-building-a-customer-obsessed-company-9798998972805","title":"The Buyer-Centric Operating System: Building A Customer Obsessed Company","description":"\u003cp\u003e • Author(s): Andy Halko\u003cbr\u003e • Publisher: Andy Halko\u003cbr\u003e • Publisher Imprint: Andy Halko\u003cbr\u003e • BISAC: Consumer Behavior - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe Buyer-Centric Operating System isn't just another business book-it's a wake-up call for leaders who want to revolutionize their growth strategy by placing their buyers at the core of every decision.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eForget outdated personas, funnel thinking, and superficial metrics. Andy Halko challenges traditional business frameworks, offering a radical approach to truly understanding, aligning with, and delighting your buyer.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThrough sharp insights, practical frameworks, and relatable experiences, this book walks you through transforming your organization into one that thrives on buyer obsession. You'll learn how to consistently step into your buyer's shoes, overcome internal biases, and embed a relentless buyer-centric mindset into your company's culture and daily operations.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eDiscover the \"Buyer Lens Framework\" and the \"Buyer Flywheel\"-powerful tools that empower teams across your entire organization to prioritize buyer reality over internal assumptions. You'll learn actionable strategies, clear examples, and provocative insights that make buyer-centricity achievable and indispensable.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIf you're ready to leave behind legacy thinking and truly grow by obsessing over your customer's perspective, this book is your blueprint.\u003c\/p\u003e","brand":"Andy Halko","offers":[{"title":"Paperback","offer_id":45657220153495,"sku":"9798998972805","price":1606.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798998972805.webp?v=1768600289","url":"https:\/\/atlanticbooks.com\/products\/the-buyer-centric-operating-system-building-a-customer-obsessed-company-9798998972805","provider":"Atlantic Books","version":"1.0","type":"link"}