{"product_id":"the-corporate-media-toolkit-advanced-techniques-for-producers-writers-and-directors-9780415787789","title":"The Corporate Media Toolkit: Advanced Techniques for Producers, Writers and Directors","description":"\u003cp\u003e • Author(s): Ray DiZazzo\u003cbr\u003e • Publisher: Taylor \u0026amp; Francis\u003cbr\u003e • Publisher Imprint: Focal Press\u003cbr\u003e • BISAC: Film \u0026amp; Video\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book offers corporate writers, producers and directors an accessibly-written, hands-on guide to practical techniques important in producing high-quality, nuanced work in a corporate environment. Exploring each phase of media development--project inception, client interactions, scriptwriting, preproduction, casting, auditions, production and postproduction--author Ray DiZazzo teaches readers how to \"know what works\" in corporate media, as well as an ability to focus on the nuance and subtleties that elevate typical media to a higher quality standard, whether it's crafting an intelligent script, framing and lighting a shot correctly, or knowing what transition to use in the editing suite. \u003c\/p\u003e\u003cp\u003eThe book also features case studies illustrating real-life scenarios from the author and other corporate professionals, demonstrating these crucial techniques in practice. \u003cem\u003eThe Corporate Media Toolkit\u003c\/em\u003e is a must-read for professionals and newcomers alike to bring their corporate media skills to the next level.\u003c\/p\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Hardcover","offer_id":45238256631959,"sku":"9780415787789","price":12867.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780415787789.webp?v=1769219166","url":"https:\/\/atlanticbooks.com\/products\/the-corporate-media-toolkit-advanced-techniques-for-producers-writers-and-directors-9780415787789","provider":"Atlantic Books","version":"1.0","type":"link"}