{"product_id":"the-ernst-young-guide-to-the-ipo-value-journey-9780471352334","title":"The Ernst \u0026 Young Guide to the IPO Value Journey","description":"\u003cp\u003e • Author(s): Ernst \u0026amp; Young Llp\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003eThe Ernst \u0026amp; Young LLP Guide to the IPO Value Journey\u003csup\u003e(R)\u003c\/sup\u003e In recent years, initial public offerings have exploded in number and have enjoyed incredible performance at the outset. However, many companies fizzle during the first three years after going public, significantly underperforming the market both in profits and share price. Determined to identify the keys to successful IPOs, Ernst \u0026amp; Young began an ambitious research project called Managing the Success of the IPO Transformation Process\u003csup\u003esm\u003c\/sup\u003e. The research has shown that highly successful companies (Yahoo!, Lucent Technologies, Amazon.com) treat IPO as a process--while the unsuccessful often treat it as a financing transaction. Ernst \u0026amp; Young has updated its Guide to Taking Your Company Public, incorporating the illuminating results of the research project into this new edition. The Ernst \u0026amp; Young Guide to the IPO Value Journey is a complete management guide for going public. It has been revised to focus on the IPO as a lengthy process called The Value Journey\u003csup\u003e(R)\u003c\/sup\u003e, which has significant impact on company operations. This book helps you decide whether an IPO is right for your company and Lets you know what to expect from the various participants in the IPO process--the SEC, the financial community, the press, and various stakeholders. The IPO process itself is described in detail, together with information about how to work with underwriters, attorneys, auditors, and other advisors. \u003c\/p\u003e\u003cul\u003e \u003cli\u003eLearn the pros and cons of becoming a public company-- and the factors that separate the highly successful from the unsuccessful\u003c\/li\u003e \u003cli\u003eDiscover the key legal, accounting, and reporting issues you will face with an IPO event\u003c\/li\u003e \u003cli\u003eElicit better performance from your board\u003c\/li\u003e \u003cli\u003eImplement strategic transactions, such as acquisitions, alliances, and recapitalization\u003c\/li\u003e \u003cli\u003eExcel at the initiatives that must take place after the IPO\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45117306077335,"sku":"9780471352334","price":5191.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780471352334.webp?v=1767272921","url":"https:\/\/atlanticbooks.com\/products\/the-ernst-young-guide-to-the-ipo-value-journey-9780471352334","provider":"Atlantic Books","version":"1.0","type":"link"}