{"product_id":"the-google-gamble-the-ceos-guide-to-traffic-content-and-the-mysteries-of-s-e-o-9781499175455","title":"The Google Gamble: The CEO's Guide to Traffic, Content and the Mysteries of S.E.O.","description":"\u003cp\u003e • Author(s): Tim Levy\u003cbr\u003e • Publisher: Createspace Independent Publishing Platform\u003cbr\u003e • Publisher Imprint: Createspace Independent Publishing Platform\u003cbr\u003e • BISAC: E-Commerce - Internet Marketing\u003c\/p\u003e\u003cp\u003eSmall Business SEOIs Search Engine Optimization (SEO) a mystery to you? Are you even sure what web site traffic is, or why it's so important? This book explains small business SEO, how it works, what it is, how to hire a good SEO consultant and not get burned. The Google Gamble is an SEO training book that is all about SEO for Small Business and Google search optimization.\u003cbr\u003e Google Search OptimizationEvery small business needs to \u003ci\u003eget found\u003c\/i\u003e online through Google search Optimization - and the more often, the better! You don't need Computer Science degree to grow your business online and offline. What you need is smoking hot traffic. The Google Gamble shows you how!\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e \u003cli\u003eDiscover how Google works and what you need to do to keep up\u003c\/li\u003e\n\u003cli\u003eFind out how to get each web page Google search optimized \u003ci\u003ewithout\u003c\/i\u003e a lot of jargon\u003c\/li\u003e \u003cli\u003eLearn how to outsource your SEO to a legitimate SEO consultant support while avoiding the charlatans\u003c\/li\u003e \u003c\/ul\u003e SEO TrainingThis book takes you through your SEO training in a logical, step by step fashion. It includes a series of free videos (the QR codes \/ web links are included in the book). These allow you to continue your SEO training on your PC, mobile phone or tablet. SEO for Small BusinessThe Google Gamble explains SEO with the small business CEO and entrepreneur in mind. With The Google Gamble you're no longer gambling but making informed decisions. It answers questions like -\u003cbr\u003e\u003cul\u003e \u003cli\u003eWhat is traffic and how do I make it cold, warm, or smoking hot?\u003c\/li\u003e \u003cli\u003eDoes my website have awesome Google-ready content?\u003c\/li\u003e \u003cli\u003eWhat are meta-tags and how can they help me?\u003c\/li\u003e \u003cli\u003eWhat are backlinks and article marketing and how can they help or even \u003ci\u003ehurt me\u003c\/i\u003e?\u003c\/li\u003e \u003cli\u003eWhy is video is becoming more powerful than web copy?\u003c\/li\u003e \u003cli\u003eWhat is Google Analytics, why is it important and how does it work?\u003c\/li\u003e \u003c\/ul\u003e \u003cem\u003e\"I've seen CEOs hire so-called SEO experts who use bad technique then boom! Google finds out and you get slapped. Your traffic vanishes. Oops!\"\u003c\/em\u003e\u003cbr\u003e SEO ConsultantThe Google Gamble shows business leaders how to pick and manage the right SEO consultant or team to do their SEO. Avoid being scammed by so called experts who view Google as something to manipulate, rather than as a legitimate marketing tool.","brand":"Createspace Independent Publishing Platform","offers":[{"title":"Paperback","offer_id":45496330518679,"sku":"9781499175455","price":1312.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781499175455.webp?v=1767153432","url":"https:\/\/atlanticbooks.com\/products\/the-google-gamble-the-ceos-guide-to-traffic-content-and-the-mysteries-of-s-e-o-9781499175455","provider":"Atlantic Books","version":"1.0","type":"link"}