{"product_id":"the-gtm-operating-system-for-pe-backed-saas-future-state-operating-standard-for-predictable-revenue-defensible-margin-and-durable-enterprise-value-9781919552705","title":"The GTM Operating System for PE-Backed SaaS: Future-State Operating Standard for Predictable Revenue, Defensible Margin, and Durable Enterprise Value","description":"\u003cp\u003e • Author(s): Paul Taylor\u003cbr\u003e • Publisher: Se Performance Publishing\u003cbr\u003e • Publisher Imprint: Se Performance Publishing\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePE-backed SaaS businesses do not fail because they lack effort. They fail because revenue is treated as a set of functions instead of a governed system.\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eThis book defines a future-state GTM operating standard for predictable revenue, defensible margin, and durable enterprise value. \u003cp\u003e\u003c\/p\u003e\u003cb\u003eWhat This Book Delivers\u003c\/b\u003e\u003cbr\u003e- A system logic for revenue\u003cbr\u003e- Evidence standards that protect forecast integrity\u003cbr\u003e- Governance cadence that makes outcomes auditable and repeatable\u003cbr\u003e- Alignment across Marketing, Sales, CS, Services and RevOps \u003cp\u003e\u003c\/p\u003eIf your mandate is to install discipline under pressure, this is the standard.","brand":"Se Performance Publishing","offers":[{"title":"Paperback","offer_id":47593325494423,"sku":"9781919552705","price":2216.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781919552705.webp?v=1774981451","url":"https:\/\/atlanticbooks.com\/products\/the-gtm-operating-system-for-pe-backed-saas-future-state-operating-standard-for-predictable-revenue-defensible-margin-and-durable-enterprise-value-9781919552705","provider":"Atlantic Books","version":"1.0","type":"link"}