{"product_id":"the-history-of-hip-hop-volume-4-9781925988628","title":"The History of Hip Hop: Volume 4","description":"\u003cp\u003e • Author(s): Eric Reese\u003cbr\u003e • Publisher: Eric Reese\u003cbr\u003e • Publisher Imprint: Eric Reese\u003cbr\u003e • BISAC: Genres \u0026amp; Styles - Rap \u0026amp; Hip Hop\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTaboo-breaking jams. Explicit album covers. How hip hop forced America to drop its conservative lens.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDiscover hip hop's explosive crossover into the mainstream during the 2000s digital revolution in Eric Reese's \"The History of Hip Hop: Volume 4\". This book navigates an era where scrappy stars like Eminem, Outkast and Nelly evolved from raw hip hop sounds into chart-topping icons with a new pop fusion.\u003c\/p\u003e\u003cp\u003eThe book maps hip hop's cultural geography-from the vibrant Atlanta scene where OutKast pioneered funk-laced rhymes, to the club-filled streets of Nelly's St. Louis where crunk danced into the mainstream. As the internet spread, barriers fell-YouTube, iTunes and streaming services took hip hop global.\u003c\/p\u003e\u003cp\u003eInsights include: \u003c\/p\u003e\u003col\u003eHip hop's journey from outsider to #1 musicHow digital platforms made rap accessible, unleashing its mainstream popularityThe diversification into sub-genres like crunk, trap and conscious rapMovies and TV absorbing styles and stories from the streetsThe rise of megastars like Kanye West, Lil Wayne and Jay-ZRappers driving social change by tackling injustice and politics\u003c\/ol\u003e\u003cp\u003eImmerse yourself in a pivotal era where visionaries like Eminem, OutKast and others reinvented hip hop into the culture-dominating sound of today. Feel the beat shift for a new millennium.\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46446707769495,"sku":"9781925988628","price":1284.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781925988628.webp?v=1769138231","url":"https:\/\/atlanticbooks.com\/products\/the-history-of-hip-hop-volume-4-9781925988628","provider":"Atlantic Books","version":"1.0","type":"link"}