{"product_id":"the-infinity-effect-how-elite-growth-companies-abolish-antipreneurial-patterns-and-create-more-profitable-happy-lifetime-customers-9798991458726","title":"The Infinity Effect: How Elite Growth Companies Abolish Antipreneurial Patterns and Create More Profitable, Happy, Lifetime Customers","description":"\u003cp\u003e • Author(s): Mark Boundy\u003cbr\u003e • Publisher: Boundy Consulting, LLC.\u003cbr\u003e • Publisher Imprint: Boundy Consulting, LLC.\u003cbr\u003e • BISAC: Management - General\u003c\/p\u003e\u003cp\u003e\u003cb\u003eCritical Lessons Distilled\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eSimple Tools Described\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eConsider the author's formative experience, one that launched a lifelong journey of discovery: working at two companies in rapid succession. So similar in so many ways, but \u003cb\u003eone soared while the other faltered\u003c\/b\u003e...causing your author to ask \u003cb\u003ewhy\u003c\/b\u003e? One company was famously innovative and was flourishing, the other was even more famous for technical innovation, but commercially, couldn't seem to get out of its own way; it was is so dysfunctional that the author coined the word \"\u003ci\u003eantipreneurial\u003c\/i\u003e\" to describe the soul-crushing, success-killing \"death of a thousand cuts\" culture. \u003cb\u003e\u003ci\u003eWhat causes the difference\u003c\/i\u003e\u003c\/b\u003e? It's the great question; the greatest mystery in business. \u003cp\u003e\u003c\/p\u003e\u003ci\u003eHundreds of books and many millions of words \u003c\/i\u003e\u003cbr\u003e\u003ci\u003ehave been written on this topic, but few seem to stand the test of time. \u003c\/i\u003e\u003cbr\u003e\u003ci\u003eThe true secret has remained elusive\u003c\/i\u003e. \u003cp\u003e\u003c\/p\u003eThis book describes the difference using in-the-trenches experience, viewed through the lens formed by an early-career immersion in a contrast of cultures. Mark Boundy, author of Amazon #1 bestseller Radical Value, had the good fortune of \u003ci\u003eworking within a culture that accomplished it all\u003c\/i\u003e -- \u003cb\u003e\u003ci\u003esimultaneously: growth, profitability, customer preference, lasting relationships, and sustainable, fun, rewarding culture\u003c\/i\u003e\u003c\/b\u003e. Afterward, he worked in a series of companies that, let's just say, varied in ability to achieve these results...\u003cb\u003e\u003ci\u003ethen consulted with \/ trained over 1000 other companies\u003c\/i\u003e\u003c\/b\u003e - all achieving varying degrees of success. Reflecting back on all of these experiences, seen through the lens of what he learned about value at that first company, he was able to cleary diagnose each one, and formulate an answer to the greatest question in business. \u003cp\u003e\u003c\/p\u003e\u003cb\u003e\u003ci\u003eMark turned the lessons he learned \u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003efrom over 1000 companies - the elite ones and the cautionary tales - \u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003einto a framework: The Infinity Effect\u003c\/i\u003e\u003c\/b\u003e. \u003cp\u003e\u003c\/p\u003ePracticing the principles Infinity Effect closes the feedback and communication loops that remain open in conventional companies. Using eighteen chapters to distinguish average\/ mediocre companies from elite\/Infinity Effect companies, this book helps you \u003cb\u003ediagnose\u003c\/b\u003e where you're doing well, and where you're not. Even better, Boundy has over a dozen \u003cb\u003etools\u003c\/b\u003ethat \u003cb\u003e\u003ci\u003ehelp companies become elite by focusing on -- and growing - customer value.\u003c\/i\u003e\u003c\/b\u003e","brand":"Boundy Consulting, LLC.","offers":[{"title":"Paperback","offer_id":45554423824535,"sku":"9798991458726","price":1586.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798991458726.webp?v=1768588397","url":"https:\/\/atlanticbooks.com\/products\/the-infinity-effect-how-elite-growth-companies-abolish-antipreneurial-patterns-and-create-more-profitable-happy-lifetime-customers-9798991458726","provider":"Atlantic Books","version":"1.0","type":"link"}