{"product_id":"the-massage-therapists-handbook-a-practical-guide-to-the-business-of-massage-9781462004263","title":"The Massage Therapist's Handbook: A Practical Guide to the Business of Massage","description":"\u003cp\u003e • Author(s): Michael Alicia\u003cbr\u003e • Publisher: iUniverse\u003cbr\u003e • Publisher Imprint: iUniverse\u003cbr\u003e • BISAC: Massage \u0026amp; Reflexology\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThis guide provides the beginning massage therapist with the tools to start, develop, and maintain a successful practice.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eAfter nearly two decades of teaching at the Swedish Institute and maintaining a successful practice Michael Alicia, LMT, provides a practical manual to help beginning massage therapists establish a successful practice. \u003ci\u003eThe Massage Therapist's Handbook\u003c\/i\u003e navigates through the array of business decisions necessary to start a business-from what and where to practice to what to charge and when to work. It answers the basic questions of be-ginning a massage business.\u003cbr\u003e \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e- How do you get clients?\u003c\/li\u003e \u003cli\u003e- How do you keep clients?\u003c\/li\u003e \u003cli\u003e- What do you need to be successful?\u003c\/li\u003e \u003cli\u003e- How should you advertise?\u003c\/li\u003e \u003cli\u003e- How do you stay healthy and balanced?\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003e\u003ci\u003eThe Massage Therapist's Handbook\u003c\/i\u003e gives valuable advice gathered from successful therapists, explaining the everyday rigors of developing and maintaining a healthy and sustainable career in massage.\u003c\/p\u003e \u003cp\u003e\"Michael Alicia has done a great job with a step-by-step book for starting a successful massage practice. Whether new to the field or a veteran, anyone wishing to improve their practice can benefit from his experience and guidelines. This text will serve as a great resource for years to come.\"\u003cbr\u003e -Jenn Sommermann, BS, LCMT, Professor of Business and Ethics, Swedish Institute\u003c\/p\u003e","brand":"iUniverse","offers":[{"title":"Paperback","offer_id":45159305674903,"sku":"9781462004263","price":1212.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781462004263.webp?v=1767303933","url":"https:\/\/atlanticbooks.com\/products\/the-massage-therapists-handbook-a-practical-guide-to-the-business-of-massage-9781462004263","provider":"Atlantic Books","version":"1.0","type":"link"}