{"product_id":"the-myth-of-green-buildings-9798195528232","title":"The Myth of Green Buildings","description":"\u003cp\u003e • Author(s): Charles Nehme\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Construction - Heating, Ventilation \u0026amp; Air Conditioning\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe idea of the \"green building\" has become one of the most influential narratives in modern construction. Governments promote it, developers market it, engineers design for it, and certification bodies validate it. On paper, it represents progress: lower energy use, reduced carbon emissions, healthier indoor environments, and a more sustainable built world.\u003c\/p\u003e\u003cp\u003eYet, after decades of implementation and billions invested globally, a quiet contradiction has emerged. Many certified \"green buildings\" do not perform as expected. Some consume more energy than conventional buildings. Others rely heavily on assumptions that collapse once real occupants move in and systems are operated under actual conditions. The gap between design intent and operational reality is no longer a minor technical issue-it is a structural flaw in how sustainability is defined and measured.\u003c\/p\u003e\u003cp\u003eThis book does not argue against sustainability. It argues against illusion.\u003c\/p\u003e\u003cp\u003e\"The Myth of Green Buildings\" is written to challenge the assumption that certification equals performance, and that compliance automatically results in efficiency. It explores the uncomfortable truth that many so-called green strategies are optimized for documentation rather than real-world outcomes. More importantly, it calls for a shift from symbolic sustainability to measurable, accountable, and continuously verified performance.\u003c\/p\u003e\u003cp\u003eThe goal is not to dismiss progress, but to sharpen it.\u003c\/p\u003e\u003cp\u003eIf we are to build truly sustainable cities, we must move beyond labels and examine what buildings actually do once they are occupied, maintained, and stressed by time. That requires honesty, data, and a willingness to question systems that have become widely accepted but insufficiently tested.\u003c\/p\u003e\u003cp\u003eThis book is an invitation to do exactly that.\u003c\/p\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47882796695703,"sku":"9798195528232","price":3205.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798195528232.webp?v=1781097122","url":"https:\/\/atlanticbooks.com\/products\/the-myth-of-green-buildings-9798195528232","provider":"Atlantic Books","version":"1.0","type":"link"}