{"product_id":"the-one-hour-business-plan-the-simple-and-practical-way-to-start-anything-new-9781118726228","title":"The One-Hour Business Plan: The Simple and Practical Way to Start Anything New","description":"\u003cp\u003e • Author(s): John McAdam\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: New Business Enterprises\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e addresses the hardest part about writing a business plan--getting started. In one hour of writing time, the reader will have a business plan foundation to take their innovation to market. The author wrote this after seven years of observing 1,000+ business plans and field testing. This works!\u003c\/p\u003e \u003cp\u003eThrough actionable guidelines and detailed, real-life examples, \u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e steers you through the process of writing a business plan foundation quickly while preserving your limited time and financial resources. Whether you're an experienced entrepreneur or a first-timer with a million-dollar idea, you can learn and benefit from the \"five essential business plan cornerstones\" that serve as the foundation of any successful business. Seasoned entrepreneur John McAdam identifies the most critical ingredients in successful business plans for sustainable businesses.\u003c\/p\u003e \u003cp\u003eWith a straightforward personable style and interactive reader exercises, \u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e teaches you how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eCreate a value proposition that makes a stronger business model\u003c\/li\u003e \u003cli\u003eDetermine your customer target audience and reach your most receptive market\u003c\/li\u003e \u003cli\u003eExamine your proposal through a critical customer's eyes\u003c\/li\u003e \u003cli\u003eSet milestones and action plans to guide your business\u003c\/li\u003e \u003cli\u003ePredict how much money you will make and how successful your business will be\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThese five cornerstones will ensure that your business plan is effective. Ideal for any beginning entrepreneur, business owner, or experienced tycoon looking to gain an edge, \u003ci\u003eThe One-Hour Business Plan\u003c\/i\u003e is an efficient, one-hour primer that will help you start thinking about a new business or doing something new with your old one.\u003c\/p\u003e \u003cp\u003eAfter reading this book, you might want some guidance on your business planning worksheets. If so, then submit your worksheets for brief but pointed free feedback and a trial business club membership at http: \/\/planfoundations.com\/trial.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45153769455767,"sku":"9781118726228","price":1580.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118726228.webp?v=1769207128","url":"https:\/\/atlanticbooks.com\/products\/the-one-hour-business-plan-the-simple-and-practical-way-to-start-anything-new-9781118726228","provider":"Atlantic Books","version":"1.0","type":"link"}