{"product_id":"the-power-of-the-tale-using-narratives-for-organisational-success-9780470842270","title":"The Power of the Tale: Using Narratives for Organisational Success","description":"\u003cp\u003e • Author(s): Julie Allan\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Structural Adjustment\u003c\/p\u003e\u003cp\u003e\" . . . I thoroughly endorse the book. . . Fairtlough is an excellent thinker.\"\u003cbr\u003e Napier Collyns\u003cbr\u003e \u003cbr\u003e \"Takes Arie de Geus's thinking forward . . I have no hesitation in recommending it for publication.\"\u003cbr\u003e Gill Ringland\u003cbr\u003e \u003cbr\u003e \"The most important aspect is the potential to legitimise the use of storytelling in a business environment . . and help management think outside the box.\"\u003cbr\u003e Arie de Geus\u003cbr\u003e \u003cbr\u003e Story-telling is one of the best ways for individuals, groups, organizations and societies to learn. Skill in story-telling and in other narrative activities allows us to understand complexity, live with uncertainty, communicate well and increase personal and organizational effectiveness. As organizations move away from old-fashioned command and control, they will increasingly need the bonds of shared stories, which create shared language, shared visions and shared values.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45201437786263,"sku":"9780470842270","price":4738.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780470842270.webp?v=1767307344","url":"https:\/\/atlanticbooks.com\/products\/the-power-of-the-tale-using-narratives-for-organisational-success-9780470842270","provider":"Atlantic Books","version":"1.0","type":"link"}