{"product_id":"the-profitable-consultant-starting-growing-and-selling-your-expertise-9781118553138","title":"The Profitable Consultant: Starting, Growing, and Selling Your Expertise","description":"\u003cp\u003e • Author(s): Jay Niblick\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Consulting\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eIf you're considering becoming a consultant, \u003c\/b\u003e you've probably spent much of your life honing your business expertise. But no matter how experienced professional business consultants and executive coaches may be, many find selling extremely uncomfortable. The greatest struggles a consultant faces are generating more qualified leads and turning those leads into actual paying clients.\u003c\/p\u003e \u003cp\u003eTaking traditional beliefs about how best to \"sell\" and turning them completely upside down, \u003ci\u003eThe Profitable Consultant \u003c\/i\u003erewrites the business development playbook for the consulting and coaching industry. Written for the independent business consultant looking to grow his or her practice, Jay Niblick teaches how to deliver more value and generate even more revenue. Distilling years of best practices from some of the most successful consultants in the world, this book delivers easy-to-apply advice that will help automate marketing efforts, increase profit margins, secure more business, and keep clients longer. This field-tested advice includes how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003ePrice your services to yield the greatest profits\u003c\/li\u003e \u003cli\u003eDetermine whether you have what it takes to become a consultant\u003c\/li\u003e \u003cli\u003eClarify your target market and build a Unique Value Proposition custom-fit for your audience\u003c\/li\u003e \u003cli\u003eDevelop and deliver an education-based marketing strategy\u003c\/li\u003e \u003cli\u003eWrite a killer press release that hooks a reporter to cover your story\u003c\/li\u003e \u003cli\u003eFocus on becoming the Business Diagnostician\u003c\/li\u003e \u003cli\u003eCustomize your communication style to each individual client\u003c\/li\u003e \u003cli\u003eMuster the courage to change how you do business\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eYou can't just sit back and wait for business to come to you. You may be an expert in your field, but \u003ci\u003eThe Profitable Consultant\u003c\/i\u003e will make you an expert in how to grow a lucrative and long-lasting consulting practice.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45117718528151,"sku":"9781118553138","price":1824.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118553138.webp?v=1767273522","url":"https:\/\/atlanticbooks.com\/products\/the-profitable-consultant-starting-growing-and-selling-your-expertise-9781118553138","provider":"Atlantic Books","version":"1.0","type":"link"}