{"product_id":"the-retail-handbook-9788184955033","title":"The Retail Handbook","description":"\u003cp\u003e • Author(s): Antony Welfare\u003cbr\u003e • Publisher: Jaico Publishing House\u003cbr\u003e • Publisher Imprint: Jaico Publishing House\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eForeword by ROGER BEST, former CEO, Radley\u003cbr\u003e \u003cbr\u003e Helping you achieve your potential in retail \u003cbr\u003e \u003cbr\u003e ESTABLISH YOUR BRAND AND NICHE\u003cbr\u003e \u003cbr\u003e THE RETAIL HANDBOOK follows a logical 11 part journey that centres around, and begins with, the Customer. Based on 20 years of experience and a number of different retail businesses, this handbook will guide you through the journey to make your business customer focused, and realise the potential you have to make your retail business a success.\u003cbr\u003e \u003cbr\u003e Whether you are a seasoned retailer or you are just starting out, The Retail Handbook will help you master the basics in retail and set you up to compete with the larger retailers … and win the battle for your customers.\u003cbr\u003e \u003cbr\u003e ANTONY WELFARE specialises in retail, with over 20 years experience in the retail industry, including 15 years learning from the large retailers (Marks \u0026amp; Spencer, Sainsburys, Dixons Retail) and experience of smaller retailers, including the set up of a very successful online retailer.\u003cbr\u003e \u003cbr\u003e • Retail Management BSc Hons • 20 Years in Retail • Large Retailer experience \u003cbr\u003e \u003cbr\u003e •  Online Retail \u0026amp; Social Media expert  •  International experience\u003c\/p\u003e","brand":"Jaico Publishing House","offers":[{"title":"Paperback","offer_id":45608637726871,"sku":"9788184955033","price":195.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9788184955033.webp?v=1769294736","url":"https:\/\/atlanticbooks.com\/products\/the-retail-handbook-9788184955033","provider":"Atlantic Books","version":"1.0","type":"link"}