{"product_id":"the-routledge-companion-to-creativity-9780415773171","title":"The Routledge Companion to Creativity","description":"\u003cp\u003e • Author(s): Tudor Rickards | Mark A. Runco | Susan Moger\u003cbr\u003e • Publisher: Routledge\u003cbr\u003e • Publisher Imprint: Routledge\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCreativity can be as difficult to define as it is to achieve. This is a complex and compelling area of study and this volume is perfectly poised to explore how creativity can be better understood, and used, in a range of contexts. The book not only centres on creativity in wider organizational theory, but also defines the conditions in which creativity can flourish, and assesses how the contemporary business environment has an impact on creative solutions.\u003c\/p\u003e\u003cp\u003eThe volume grounds the concept of creativity in a sound theoretical framework and explores issues of practical and theoretical consequence covering a range of themes, including: \u003c\/p\u003e\u003cul\u003e \u003cli\u003einnovation and entrepreneurship\u003c\/li\u003e \u003cli\u003ecreativity and design\u003c\/li\u003e \u003cli\u003eenvironmental influences\u003c\/li\u003e \u003cli\u003eknowledge management\u003c\/li\u003e \u003cli\u003emeta-theories of creativity\u003c\/li\u003e \u003cli\u003epersonal creativity\u003c\/li\u003e \u003cli\u003estructured interventions.\u003c\/li\u003e \u003c\/ul\u003e\u003cp\u003eComprising contributions written by an unusually wide array of leading creativity scholars, \u003cem\u003eThe Routledge Companion to Creativity\u003c\/em\u003e is an insightful and cutting edge resource. It is an essential purchase for anyone with an interest in creativity from a business, psychology or design perspective.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Hardcover","offer_id":46929893425303,"sku":"9780415773171","price":17292.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780415773171.webp?v=1771603096","url":"https:\/\/atlanticbooks.com\/products\/the-routledge-companion-to-creativity-9780415773171","provider":"Atlantic Books","version":"1.0","type":"link"}