{"product_id":"the-sales-playbook-how-to-sell-with-confidence-close-without-pressure-and-build-a-pipeline-that-never-runs-dry-9798188208516","title":"The Sales Playbook: How to Sell With Confidence, Close Without Pressure, and Build a Pipeline That Never Runs Dry","description":"\u003cp\u003e • Author(s): Ryan Cole\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Sales \u0026amp; Selling - General\u003c\/p\u003e\u003cp\u003eMOST ENTREPRENEURS DON'T HAVE A SALES PROBLEM. THEY HAVE A CONFIDENCE PROBLEM.\u003c\/p\u003e\u003cp\u003eSelling feels uncomfortable because you were taught the wrong version of it. The pushy tactics, the manipulative closes, the high-pressure scripts - none of that is what real selling is. And the moment you understand what selling actually is, everything changes.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe Sales Playbook\u003c\/b\u003e is the complete, practical guide to selling for entrepreneurs, freelancers, consultants, and small business owners who need to close more business without becoming a different, more aggressive version of themselves.\u003c\/p\u003e\u003cp\u003eThis is not a book about tricks or manipulation. It is a book about clarity, confidence, and the specific skills that turn uncomfortable sales conversations into natural, productive ones - where the right buyers say yes, and the wrong ones are filtered out early.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003eINSIDE THE SALES PLAYBOOK, YOU WILL LEARN: \u003cul\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eThe Sales Mindset\u003c\/b\u003e - Rewire the beliefs that are making every sales conversation harder than it needs to be\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eBuyer Psychology\u003c\/b\u003e - Understand exactly why people buy, and how to speak directly to what actually drives their decisions\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003ePipeline Building\u003c\/b\u003e - Build a consistent flow of qualified opportunities that never dries up, even during your busiest months\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eDiscovery Conversations\u003c\/b\u003e - Ask the questions that make buyers convince themselves, before you ever present your offer\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eOffer Crafting\u003c\/b\u003e - Structure and present offers that remove hesitation rather than creating it\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eObjection Handling\u003c\/b\u003e - Respond to every pushback with confidence, without discounting or losing trust\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eClosing\u003c\/b\u003e - Make the ask clearly and directly, at exactly the right moment, without pressure or scripts\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eFollowing Up\u003c\/b\u003e - Win the majority of business that most sellers abandon too early\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003e\n\u003cb\u003eSales Systems\u003c\/b\u003e - Build a repeatable process that produces consistent, improvable results regardless of confidence level on any given day\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003c\/ul\u003e \u003cp\u003e\u003c\/p\u003eTHIS BOOK IS FOR YOU IF: \u003cul\u003e\n\u003cbr\u003e\u003cli\u003eYou are leaving money on the table because you avoid the direct conversation about price\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eYou are losing proposals to competitors who are not better at the work but are better at the sale\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eYou are running on feast-and-famine cycles because your pipeline is an afterthought until business gets slow\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eYou feel like there has to be a better way to sell than whatever you are currently doing\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003c\/ul\u003e\u003cp\u003eThere is. It starts on the first page.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003eSELLING DONE HONESTLY IS NOT SOMETHING YOU DO TO THE BUYER. IT IS SOMETHING YOU DO WITH THEM.\u003cp\u003e\u003ci\u003eThe Sales Playbook\u003c\/i\u003e is Book 6 in \u003cb\u003eThe Entrepreneur Playbook Series\u003c\/b\u003e - the no-fluff collection of practical business guides by Ryan Cole. Each book stands alone and delivers immediate, implementable value from the first chapter.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eAlso in The Entrepreneur Playbook Series: \u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cbr\u003e\u003cli\u003eBook 1: From Side Hustle to Full-Time Business\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eBook 2: Click Launch\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eBook 3: Balance Is a Myth\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eBook 4: The AI Advantage\u003c\/li\u003e\n\u003cbr\u003e\u003cli\u003eBook 5: The One-Person Business\u003c\/li\u003e \u003cp\u003e\u003c\/p\u003e \u003c\/ul\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":48215897833623,"sku":"9798188208516","price":966.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798188208516.webp?v=1788734976","url":"https:\/\/atlanticbooks.com\/products\/the-sales-playbook-how-to-sell-with-confidence-close-without-pressure-and-build-a-pipeline-that-never-runs-dry-9798188208516","provider":"Atlantic Books","version":"1.0","type":"link"}