{"product_id":"the-sober-boozers-club-a-pub-for-drinkers-9798197778659","title":"The Sober Boozers Club - A Pub For Drinkers","description":"\u003cp\u003e • Author(s): Ben Gibbs\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Beverages - Alcoholic - Beer\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eWhat does it mean to love beer when you can't drink alcohol? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eFor Ben Gibbs, that question arrived on the morning of January 8th 2022, when he woke up knowing his drinking was over.\u003cp\u003eWhat came next was harder than the decision itself. The pubs were still there. His friends were still there. The Friday evenings were still there. And then a barman in a pub just south of Birmingham told him, without malice and almost conversationally, that they were a pub for drinkers. He sat with his flat cola and felt, for the first time in his life, like he didn't belong.\u003c\/p\u003e\u003cp\u003eHe went home. He ordered every alcohol free beer he could find on the internet. And he discovered that the drink he thought didn't exist had been there all along.\u003c\/p\u003e\u003cp\u003eThe Sober Boozers Club: A Pub For Drinkers is the book about alcohol free beer that nobody has written before. A proper beer book, written by an award-winning beer writer who happens to be an alcoholic, about a category that has quietly become one of the most exciting things happening in British drinking culture.\u003c\/p\u003e\u003cp\u003eWHAT'S INSIDE\u003c\/p\u003e\u003cp\u003eThe history nobody taught you. Alcohol free beer isn't new - it's older than money, older than writing, older than most of the world's religions. The Sumerians brewed low alcohol grain drinks thousands of years before Kaliber existed. Medieval monks brewed deliberately weak beer to sustain themselves through fasts. This is the story of how a drink that was once completely unremarkable became stigmatised, forgotten, and then rescued.\u003c\/p\u003e\u003cp\u003eThe science behind the glass. Why does some alcohol free beer taste extraordinary and some taste like a chemistry experiment gone wrong? The answer is in how it's made. From brewed-to-strength methods that arrive at low alcohol levels naturally, to vacuum distillation, cold filtration, and reverse osmosis, to the Bavarian brewery that blends two versions of the same beer to achieve something neither could produce alone - the brewing science explained clearly and honestly.\u003c\/p\u003e\u003cp\u003eThe psychology of drinking. Why do experienced drinkers feel a shift in mood the moment they walk into a pub, before they've ordered anything? The answer involves classical conditioning, the placebo effect, dopamine, and the surprisingly complex question of what we're actually seeking when we pick up a beer. Most people don't drink for the alcohol alone. They never really have. This chapter explains why that matters.\u003c\/p\u003e\u003cp\u003eWhere to find the good stuff. Supermarkets, specialist online retailers, bottle shops, pub tap lines, festivals, and the community infrastructure that has grown up around alcohol free beer. Everything you need to know about where to look and what to look for.\u003c\/p\u003e\u003cp\u003eThe real world. Weddings with no alcohol free options, solved with a bag of warm Drop Bear from a Co-op. Gigs at the same venue where the last full-strength beer was drunk. Christmas Eve at a pub with a dad who still doesn't entirely understand but shows up anyway. Amsterdam's Caf� Gollem, where nobody at the bar found the order remotely interesting - which turned out to be exactly the outcome worth hoping for.\u003c\/p\u003e\u003cp\u003eWhere it's all going. The draught revolution changing British pub culture. The legislative question that may finally be moving. The consolidation risk. The second wave of independent breweries. An honest assessment of what comes next from someone who has been paying close attention for four years.\u003c\/p\u003e\u003cp\u003eWHO THIS BOOK IS FOR\u003c\/p\u003e\u003cp\u003eFor anyone who loves beer and is curious about what the alcohol free side of the category actually looks like now, when the quality has genuinely arrived and most people haven't noticed yet.\u003c\/p\u003e\u003cp\u003eFor anyone who is sober, sober curious, or somewhere in between - who wants to know that what they're choosing is worth choosing and that the community exists.\u003c\/p\u003e\u003cp\u003eFor anyone who has ever stood at a bar and felt, even briefly, like they didn't quite belong.\u003c\/p\u003e\u003cp\u003eThere is a pub for you. This book will help you find it.\u003c\/p\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47889999757463,"sku":"9798197778659","price":791.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798197778659.webp?v=1781178483","url":"https:\/\/atlanticbooks.com\/products\/the-sober-boozers-club-a-pub-for-drinkers-9798197778659","provider":"Atlantic Books","version":"1.0","type":"link"}