{"product_id":"the-ten-principles-behind-great-customer-experiences-9780273775089","title":"The Ten Principles Behind Great Customer Experiences","description":"\u003cp\u003e • Author(s): Matt Watkinson\u003cbr\u003e • Publisher: FT Press\u003cbr\u003e • Publisher Imprint: FT Press\u003cbr\u003e • BISAC: Customer Relations\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003eOverall WINNER - CMI Management Book of the Year 2014\u003c\/b\u003e \u003c\/p\u003e \u003cp\u003e \u003cb\u003eWINNER - Innovation \u0026amp; Entrpreneurship Category at the CMI Awards 2014\u003c\/b\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003eCreate a great customer experience whoever you are. \u003cp\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eCustomers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eThis book covers ten principles you can use to make real world improvements to your customers' experiences, whatever your business does and whoever you are.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eFor \u003cb\u003emanagers, leaders\u003c\/b\u003e and those\u003cb\u003e starting a new business\u003c\/b\u003e, the book shows that making improvements customers will appreciate doesn't need to be complicated or cost a fortune. \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e ","brand":"FT Press","offers":[{"title":"Paperback","offer_id":45047282860183,"sku":"9780273775089","price":2210.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780273775089.webp?v=1769220172","url":"https:\/\/atlanticbooks.com\/products\/the-ten-principles-behind-great-customer-experiences-9780273775089","provider":"Atlantic Books","version":"1.0","type":"link"}