{"product_id":"the-trademark-guide-how-you-can-protect-and-profit-from-trademarks-third-edition-9781621536321","title":"The Trademark Guide: How You Can Protect and Profit from Trademarks (Third Edition)","description":"\u003cp\u003e • Author(s): Lee Wilson\u003cbr\u003e • Publisher: Allworth\u003cbr\u003e • Publisher Imprint: Allworth\u003cbr\u003e • BISAC: Intellectual Property - Trademark\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\"A highly accessible text.\" --\u003ci\u003eLawyers Weekly\u003c\/i\u003e\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eA User-Friendly Handbook on Understanding Trademarks\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eTrademarks are a crucial part of the American economy. In plain language with scores of real-life examples, this new edition of \u003ci\u003eThe Trademark Guide\u003c\/i\u003e draws on Wilson's experience and addresses issues important to both would-be trademark owners and those who already own trademarks, including: \u003cbr\u003e\u003cul\u003e\n\u003cli\u003eHow to choose a trademark without risking a lawsuit\u003c\/li\u003e\n\u003cli\u003eHow trademark rights are gained and perfected\u003c\/li\u003e\n\u003cli\u003eHow to use a trademark properly\u003c\/li\u003e\n\u003cli\u003eWhat constitutes trademark infringement\u003c\/li\u003e\n\u003cli\u003eWhat to do if your trademark is infringed\u003c\/li\u003e\n\u003cli\u003eHow trademark law applies to new media\u003c\/li\u003e\n\u003cli\u003eAnd much more\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eCompletely updated to reflect recent court decisions and changes in the law, this edition features an Internet trademark resources list and expanded information on trademarks in the digital world. Packed with examples, FAQs, and a glossary, \u003ci\u003eThe Trademark Guide\u003c\/i\u003e, Third Edition, will become the go-to for anyone with questions about the complexities of trademark law.","brand":"Allworth","offers":[{"title":"Hardcover","offer_id":45355938250903,"sku":"9781621536321","price":1349.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781621536321.webp?v=1767671326","url":"https:\/\/atlanticbooks.com\/products\/the-trademark-guide-how-you-can-protect-and-profit-from-trademarks-third-edition-9781621536321","provider":"Atlantic Books","version":"1.0","type":"link"}