{"product_id":"the-value-of-business-analytics-identifying-the-path-to-profitability-9781118012390","title":"The Value of Business Analytics: Identifying the Path to Profitability","description":"\u003cp\u003e • Author(s): Evan Stubbs\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Inside Flap\u003c\/b\u003e\u003cbr\u003eDealing with the data deluge has become the albatross of the twenty-first century. For the first time ever, we have more data than we have storage capacity. Yet, competitive advantage comes from capitalizing on what makes you unique, which means leveraging your single biggest resource: your data! Developed for senior management who want to change from a \"gut feel\" to a fact-driven corporate environment, The Value of Business Analytics provides an integrated framework for launching and communicating the value of business analytics in your organization. \u003c\/p\u003e\u003cp\u003eThis groundbreaking resource defines what business analytics is, the immense value it brings to an organization, and how to harness its power to gain a competitive edge in the marketplace. Author Evan Stubbs provides managers with the tools, knowledge, and strategies to get the organizational commitment you need to get business analytics up and running in your company.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eIn The Value of Business Analytics\u003c\/i\u003e, you'll discover how to successfully extract the maximum amount of useful information from your ever-increasing data repositories. The book explores how mapping tactical activities to strategic outcomes makes it easier not only to create a vision, but also to get management to align with it. Stubbs demonstrates how to set a vision, deliver it, and avoid common execution issues. He also reveals why it's not the technical details that are important, but rather an understanding of how organizational dynamics can help or hurt your success.\u003c\/p\u003e \u003cp\u003eProviding a strategic plan to help you implement a successful business analytics program, \u003ci\u003eThe Value of Business Analytics\u003c\/i\u003e shows you how to: \u003c\/p\u003e \u003cul\u003e \u003cli\u003e \u003cp\u003eUse analytics to create a competitive advantage\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eHelp teams understand and overcome tactical challenges\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eDefine the value of analytics\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eOvercome challenges and communication breakdowns\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eBuild a successful execution plan and deliver returns\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eEstablish a measurement framework\u003c\/p\u003e \u003c\/li\u003e \u003cli\u003e \u003cp\u003eBring everything together by applying the real-world lessons to your own organization\u003c\/p\u003e \u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eTranslating massive amounts of data into real insight is beyond magic--it's competitive advantage distilled. Nothing else offers an equivalent level of agility, productivity improvement, or renewable value. Whether you're looking to quantify the value of your work or generate organizational support, learn how to leverage advanced business analytics with the hands-on guidance found in \u003ci\u003eThe Value of Business Analytics.\u003c\/i\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45154208055447,"sku":"9781118012390","price":3509.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118012390.webp?v=1767299812","url":"https:\/\/atlanticbooks.com\/products\/the-value-of-business-analytics-identifying-the-path-to-profitability-9781118012390","provider":"Atlantic Books","version":"1.0","type":"link"}