{"product_id":"understanding-phishing-how-modern-scams-work-why-they-succeed-and-how-to-stop-them-9798244627398","title":"Understanding Phishing: How Modern Scams Work, Why They Succeed and How to Stop Them","description":"\u003cp\u003e • Author(s): Alfred McGlynn\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Internet - Online Safety \u0026amp; Privacy\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003ePhishing has quietly become one of the most effective weapons used by cybercriminals today. It tricks users not through complex code, but through psychology, trust, and timing. From email lures and fake login pages to deepfake voices and AI-generated scams, phishing attacks are now smarter, faster, and harder to detect than ever before.\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eUnderstanding Phishing: How Modern Scams Work, Why They Succeed and How to Stop Them\u003c\/i\u003e\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003eexplains this threat in a way that any reader can understand whether you're a parent protecting a family, an employee navigating workplace security, or a technology professional responsible for defending systems and data.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThis book breaks down: \u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHow phishing scams are designed and deployed\u003c\/li\u003e\n\u003cli\u003eWhy people fall for digital deception even when they \"know better\"\u003c\/li\u003e\n\u003cli\u003eThe psychological and technical tricks used to manipulate victims\u003c\/li\u003e\n\u003cli\u003eReal-world examples of evolving attacks including AI-crafted messages, voice impersonation, and identity fraud\u003c\/li\u003e\n\u003cli\u003eHow to build safer online habits for life at home, at school, and in the workplace\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eRather than simply describing threats, the book gives you practical strategies you can apply immediately. You'll learn what to look for, how to verify suspicious communications, what tools can help safeguard devices, and how to respond if you or someone you care about has been targeted. It also provides guidance on educating children, supporting elderly users, creating awareness in communities, and understanding both legal and ethical considerations.\u003c\/p\u003e\u003cp\u003eThe final chapters look ahead to the future of phishing examining deepfake technology, automated fraud campaigns, and AI-driven reconnaissance while exploring the new defensive tools emerging to counter these threats.\u003c\/p\u003e\u003cp\u003eThe result is a clear, engaging, and actionable resource for anyone who wants to feel more confident and secure online.\u003c\/p\u003e\u003cb\u003eWho This Book Is For\u003c\/b\u003e\u003cul\u003e\n\u003cli\u003eEveryday internet users who want to stay safe\u003c\/li\u003e\n\u003cli\u003eParents, teachers, and caregivers\u003c\/li\u003e\n\u003cli\u003eProfessionals and workplace teams\u003c\/li\u003e\n\u003cli\u003eIT and cybersecurity beginners\u003c\/li\u003e\n\u003cli\u003eStudents exploring digital safety topics\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003ePhishing isn't slowing down. It's getting better. But with the right knowledge, you can get better too. Learn how phishing works. Understand why it succeeds. Take control of your online safety.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eIf you want practical knowledge you can use immediately to protect yourself and the people around you, add this book to your cart today. Your digital life is worth defending.\u003c\/b\u003e\u003c\/p\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47778951266455,"sku":"9798244627398","price":2404.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798244627398.webp?v=1778032325","url":"https:\/\/atlanticbooks.com\/products\/understanding-phishing-how-modern-scams-work-why-they-succeed-and-how-to-stop-them-9798244627398","provider":"Atlantic Books","version":"1.0","type":"link"}