{"product_id":"understanding-television-texts-9781844571710","title":"Understanding Television Texts","description":"\u003cp\u003e • Author(s): Phil Wickham\u003cbr\u003e • Publisher: British Film Institute\u003cbr\u003e • Publisher Imprint: British Film Institute\u003cbr\u003e • BISAC: Theater - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cem\u003eUnderstanding Television Texts\u003c\/em\u003e sets out the debates that define television and examines how they can be applied to the study of particular programmes. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eHow do we respond to what we watch and what affects those responses? Production and consumption contexts are examined, but also the meanings in the texts themselves. In addition, there is a consideration of how technology and social change is transforming our experience of TV. These themes are explored through a range of examples of TV programmes and shows - fact and fiction, contemporary and historical, British and American. \u003cp\u003e\u003c\/p\u003eA wide range of case studies are considered - from \u003cem\u003ePlanet Earth\u003c\/em\u003e to \u003cem\u003eDr Who\u003c\/em\u003e, \u003cem\u003eThe Sopranos\u003c\/em\u003e to \u003cem\u003eThe Apprentice\u003c\/em\u003e. \u003cp\u003e\u003c\/p\u003e\u003cem\u003eUnderstanding Television Texts\u003c\/em\u003e emphasises the importance of the active viewer. TV shows are not passive objects that just 'reflect' social attitudes; when we watch them we create meanings and make judgments. This book encourages students to consider and develop their own responses, as well as offering an accessible critical overview that equips them for this task.","brand":"British Film Institute","offers":[{"title":"Hardcover","offer_id":45088117883031,"sku":"9781844571710","price":7353.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781844571710.webp?v=1767641338","url":"https:\/\/atlanticbooks.com\/products\/understanding-television-texts-9781844571710","provider":"Atlantic Books","version":"1.0","type":"link"}