{"product_id":"unpacking-creativity-9781108461863","title":"Unpacking Creativity","description":"\u003cp\u003e • Author(s): Paula Pérez Sobrino | Jeannette Littlemore | Samantha Ford\u003cbr\u003e • Publisher: Cambridge University Press\u003cbr\u003e • Publisher Imprint: Cambridge University Press\u003cbr\u003e • BISAC: Linguistics - General\u003c\/p\u003e\u003cp\u003eDrawing on the results of empirical research across a number of authentic advertisements from around the world, this book presents a comprehensive analysis of the persuasive power of figurative communication in advertising, and explores their impact on co\u003c\/p\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46439851327639,"sku":"9781108461863","price":3348.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781108461863.webp?v=1769112898","url":"https:\/\/atlanticbooks.com\/products\/unpacking-creativity-9781108461863","provider":"Atlantic Books","version":"1.0","type":"link"}