{"product_id":"usability-matters-mobile-first-ux-for-developers-and-other-accidental-designers-9781617293931","title":"Usability Matters: Mobile-First UX for Developers and Other Accidental Designers","description":"\u003cp\u003e • Author(s): Matt Lacey\u003cbr\u003e • Publisher: Manning Publications\u003cbr\u003e • Publisher Imprint: Manning Publications\u003cbr\u003e • BISAC: User Interfaces\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMobile apps are a big part of people's lives, with apps for just about\u003cbr\u003eanything. An app's UX can help it stand out and be the key to its\u003cbr\u003esuccess. But often, developers find UX intimidating and don't know\u003cbr\u003ewhere to begin.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eUsability Matters gives app developers practical advice and guidance\u003cbr\u003eon how to improve the UX of their mobile apps on any platform. After\u003cbr\u003ethey read this book from cover to cover, they'll find themselves\u003cbr\u003ereaching for it again and again as a reference each time they develop a\u003cbr\u003enew app.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003e- Practical advice and guidance\u003cbr\u003e- Provides theory and background on the technology\u003cbr\u003e- Hands-on teaching\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eThis book is for anyone who is developing an app and wants to create a\u003cbr\u003egreat user experience, regardless of mobile platform.\u003c\/p\u003e \u003cp\u003e\u003cbr\u003eABOUT THE TECHNOLOGY\u003cbr\u003eThe user experience (UX) of an app can be key to its success but is\u003cbr\u003eoften something that developers don't know how to approach or is\u003cbr\u003econsidered a part of design that is intimidating and overlooked.\u003cbr\u003e\u003c\/p\u003e \u003cp\u003eAUTHOR BIO\u003cbr\u003eMatt Lacey has been creating apps for mobile devices since 2001. He is\u003cbr\u003ecurrently working as an independent mobile development consultant, helping\u003cbr\u003ecompanies of all sizes with strategy, planning and implementation of mobile\u003cbr\u003edevelopment solutions. Matt is a community leader and Microsoft MVP who\u003cbr\u003eorganizes user group meetings to help people learn to create better apps.\u003cbr\u003e\u003c\/p\u003e","brand":"Manning Publications","offers":[{"title":"Paperback","offer_id":45356282347671,"sku":"9781617293931","price":3569.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781617293931.webp?v=1767671753","url":"https:\/\/atlanticbooks.com\/products\/usability-matters-mobile-first-ux-for-developers-and-other-accidental-designers-9781617293931","provider":"Atlantic Books","version":"1.0","type":"link"}