{"product_id":"ux-to-go-a-handy-quick-start-guide-for-wannabe-designers-9780988953581","title":"UX To Go: A Handy, Quick-Start Guide for Wannabe Designers","description":"\u003cp\u003e • Author(s): Lorraine Phillips\u003cbr\u003e • Publisher: 360 Books, LLC\u003cbr\u003e • Publisher Imprint: 360 Books, LLC\u003cbr\u003e • BISAC: Reference\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn a world where the user is king, companies are making the decision to invest heavily in design, as they realize that taking a user-centered approach and focusing on the customer's experience of their product or service has become a differentiating factor in innovation and success. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis is where UX comes in. We get to be an advocate for the user every step of the way-giving them a voice throughout the product development process so companies can craft user-centered solutions that effectively solve their customers' problems, meet their needs, and, if we're lucky enough, exceed their expectations.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIn this handy, quick-start guide for wannabe UX designers, you will learn: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eThe roles, titles, and duties found in UX\u003c\/li\u003e\n\u003cli\u003eWhat constitutes good (and not-so-good) design\u003c\/li\u003e\n\u003cli\u003eThe typical docs and deliverables produced by UXers\u003c\/li\u003e\n\u003cli\u003eThe role of user research in creating great experiences\u003c\/li\u003e\n\u003cli\u003eThe importance of accessibility in design\u003c\/li\u003e\n\u003cli\u003eThe benefits of using a design system\u003c\/li\u003e\n\u003cli\u003eHow to land a job in UX\u003c\/li\u003e\n\u003cli\u003eAnd much more\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Atlantic Books","offers":[{"title":"Paperback","offer_id":46416722428055,"sku":"9780988953581","price":1583.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780988953581.webp?v=1769064495","url":"https:\/\/atlanticbooks.com\/products\/ux-to-go-a-handy-quick-start-guide-for-wannabe-designers-9780988953581","provider":"Atlantic Books","version":"1.0","type":"link"}