{"product_id":"visual-psychophysics-from-laboratory-to-theory-9780262019453","title":"Visual Psychophysics: From Laboratory to Theory","description":"\u003cp\u003e • Author(s): Zhong-Lin Lu\u003cbr\u003e • Publisher: The MIT Press\u003cbr\u003e • Publisher Imprint: The MIT Press\u003cbr\u003e • BISAC: Neuroscience\u003c\/p\u003e\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eA comprehensive treatment of the skills and techniques needed for visual psychophysics, from basic tools to sophisticated data analysis. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eVision is one of the most active areas in biomedical research, and visual psychophysical techniques are a foundational methodology for this research enterprise. Visual psychophysics, which studies the relationship between the physical world and human behavior, is a classical field of study that has widespread applications in modern vision science. Bridging the gap between theory and practice, this textbook provides a comprehensive treatment of visual psychophysics, teaching not only basic techniques but also sophisticated data analysis methodologies and theoretical approaches. It begins with practical information about setting up a vision lab and goes on to discuss the creation, manipulation, and display of visual images; timing and integration of displays with measurements of brain activities and other relevant techniques; experimental designs; estimation of behavioral functions; and examples of psychophysics in applied and clinical settings.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003eThe book's treatment of experimental designs presents the most commonly used psychophysical paradigms, theory-driven psychophysical experiments, and the analysis of these procedures in a signal-detection theory framework. The book discusses the theoretical underpinnings of data analysis and scientific interpretation, presenting data analysis techniques that include model fitting, model comparison, and a general framework for optimized adaptive testing methods. It includes many sample programs in Matlab with functions from Psychtoolbox, a free toolbox for real-time experimental control. Once students and researchers have mastered the material in this book, they will have the skills to apply visual psychophysics to cutting-edge vision science.\u003c\/span\u003e\u003c\/p\u003e","brand":"The MIT Press","offers":[{"title":"Hardcover","offer_id":45268565655703,"sku":"9780262019453","price":4305.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780262019453.webp?v=1769236129","url":"https:\/\/atlanticbooks.com\/products\/visual-psychophysics-from-laboratory-to-theory-9780262019453","provider":"Atlantic Books","version":"1.0","type":"link"}