{"product_id":"when-the-heavens-went-on-sale-the-misfits-and-geniuses-racing-to-put-space-within-reach-9780753557778","title":"When The Heavens Went On Sale: The Misfits and Geniuses Racing to Put Space Within Reach","description":"\u003cp\u003e • Author(s): Ashlee Vance\u003cbr\u003e • Publisher: PRH UK\u003cbr\u003e • Publisher Imprint: WH ALLEN\u003cbr\u003e • BISAC: Science \u0026amp; Technology\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003e*An instant \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew York Times\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e Bestseller*\u003cbr\u003e\u003cbr\u003e'One of the most exciting tales of our time... It's the next tech frontier, and Vance turns it into a thriller' Walter Isaacson, author of \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eSteve Jobs\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cbr\u003e\u003cbr\u003e'Eloquent, expertly reported' Brad Stone, author of \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eThe Everything Store\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e\u003cbr\u003e_______________\u003cbr\u003e\u003cbr\u003eA momentous look at the private companies driving the revolutionary new space race, from the 3-million copy, \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eNew York Times\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003e bestselling \u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eauthor of \u003c\/span\u003e\u003cspan class=\"a-text-bold a-text-italic\"\u003eElon Musk\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003eIn 2008, Elon Musk's SpaceX became the first private company to build a low-cost rocket that could reach orbit. Suddenly Silicon Valley, not NASA, was the epicentre of the new Space Age.\u003cbr\u003e\u003cbr\u003eAshlee Vance follows four pioneering companies - Astra, Firefly, Planet Labs and Rocket Lab - as they race to control access to outer space. While the space tourism ambitions of billionaires such as Bezos and Branson make headlines, these under-the-radar companies are striving to monetise Earth's lower orbit; to connect, analyse and monitor everything on Earth.\u003cbr\u003e\u003cbr\u003eWith unprecedented access to private company headquarters, labs and top-secret launch locations - from the US to New Zealand, Ukraine to India - Vance presents a gripping account of private jets, communes, gun-toting bodyguards, drugs, espionage investigations and multimillionaires guzzling booze as their fortunes disappear.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-bold\"\u003eThis is the most pressing and controversial technology story of our time. Welcome to the new Wild West above the clouds.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRH UK","offers":[{"title":"Paperback","offer_id":47649499218071,"sku":"9780753557778","price":520.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9780753557778.webp?v=1775727863","url":"https:\/\/atlanticbooks.com\/products\/when-the-heavens-went-on-sale-the-misfits-and-geniuses-racing-to-put-space-within-reach-9780753557778","provider":"Atlantic Books","version":"1.0","type":"link"}