{"product_id":"why-deals-dont-close-what-breaks-the-deal-before-the-close-9798198581692","title":"Why Deals Don't Close: What Breaks the Deal Before the Close","description":"\u003cp\u003e • Author(s): Sema Donaldson\u003cbr\u003e • Publisher: Independently Published\u003cbr\u003e • Publisher Imprint: Independently Published\u003cbr\u003e • BISAC: Decision Making \u0026amp; Problem Solving\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMost deals don't die at the close. They arrive there already broken.\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eThe failure happened earlier. In the discovery conversation that felt complete but missed the real driver. In the value explanation that made sense but never created urgency. In the agreement that sounded like alignment but was never a decision.\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eWhy Deals Don't Close\u003c\/i\u003e\u003c\/b\u003e is a diagnostic examination of where sales opportunities actually break, why those breakpoints repeat, and why they remain invisible until the loss has already occurred.\u003c\/p\u003e\u003cp\u003eThis is not a book about closing. No scripts. No techniques. No step-by-step methods. Its function is to change how you see.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhat This Book Reveals\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003ePart I: The close does not create the outcome. It reveals conditions that were built, or broken, long before the final conversation.\u003c\/p\u003e\u003cp\u003ePart II: Where deals actually break. Discovery that misses real drivers. Value that is explained but never felt. Trust that is comfortable but carries no decision weight. Timing that looks right but lacks structural pressure.\u003c\/p\u003e\u003cp\u003ePart III: What breaks beneath the surface. Silent objections that never get voiced. False agreement that accumulates without producing commitment. Decision avoidance that sustains itself because nothing forces resolution.\u003c\/p\u003e\u003cp\u003ePart IV: Pipeline illusions. Deals that should never have entered. Activity mistaken for progress. Why follow-up fails when it is applied to a problem it was never equipped to solve.\u003c\/p\u003e\u003cp\u003ePart V: The F.A.I.L. Model. A four-dimension diagnostic framework for mapping exactly where and how a deal broke, applied to active opportunities before the loss is final.\u003c\/p\u003e\u003cp\u003ePart VI: A diagnostic lens that replaces reaction and guesswork with a consistent method for reading what is actually present in a deal, regardless of what a buyer says.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWhat Kills Deals Before the Close\u003c\/b\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMultiple stakeholders never aligned.\u003c\/li\u003e\n\u003cli\u003eRisk concerns never surfaced.\u003c\/li\u003e\n\u003cli\u003eDecision authority never clarified.\u003c\/li\u003e\n\u003cli\u003eInternal politics never visible.\u003c\/li\u003e\n\u003cli\u003eValue never fully adopted.\u003c\/li\u003e\n\u003cli\u003eProcess friction never addressed.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThese are not closing failures. They are structural failures that formed early and compounded at every stage that followed.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eWho This Is For\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eSales professionals losing deals they believed were progressing. Managers who cannot explain why a strong pipeline produced weak results. Anyone responsible for complex, high-stakes sales where the gap between buyer engagement and buyer commitment is the central problem.\u003c\/p\u003e\u003cp\u003eIf you have ever felt a deal slipping before you understood why, this book is the explanation.\u003c\/p\u003e\u003cp\u003e\u003cb\u003e\u003ci\u003eThe failure happens before the end. The close is only where it becomes impossible to ignore.\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Independently Published","offers":[{"title":"Paperback","offer_id":47890013651095,"sku":"9798198581692","price":1513.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9798198581692.webp?v=1781178536","url":"https:\/\/atlanticbooks.com\/products\/why-deals-dont-close-what-breaks-the-deal-before-the-close-9798198581692","provider":"Atlantic Books","version":"1.0","type":"link"}