{"product_id":"women-and-wealth-a-playbook-to-empowering-clients-and-unlocking-their-fortune-9781394300273","title":"Women and Wealth: A Playbook to Empowering Clients and Unlocking Their Fortune","description":"\u003cp\u003e • Author(s): Cary Carbonaro\u003cbr\u003e • Publisher: Wiley\u003cbr\u003e • Publisher Imprint: Wiley\u003cbr\u003e • BISAC: Finance - General\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eBetter serve your female clients as a financial services professional\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eIn \u003ci\u003eWomen and Wealth: A Playbook to Empowering Clients and Unlocking Their Fortune,\u003c\/i\u003e award-winning author and certified financial planner Cary Carbonaro delivers a practical and insightful guide for financial services professionals who want to better serve their female clients. \u003c\/p\u003e\u003cp\u003eThe author explains the unique needs of women clients, the unique psychology driving their financial decisions, and their reasonable demands for personalized client care. She also offers actionable strategies, research-backed approaches, and real-world examples and case studies you can use to better serve women who reach out for personal finance and wealth management advice. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eInside the book:\u003c\/b\u003e  *Why “bro-culture” is killing the financial services industry and ignores the fastest growing demographic on every professional's client list *Why women leave their financial advisors and what you can do to improve female client retention *Avoiding the “widows and divorcees” stereotypes of female clients and understanding the psychology of female breadwinners  \u003c\/p\u003e\u003cp\u003eA unique and powerful roadmap for financial services professionals seeking to better understand and serve women, \u003ci\u003eWomen and Wealth\u003c\/i\u003e is a must-read for financial advisors and planners, insurance agents, bank and credit union representatives, and accountants everywhere.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":45201357078679,"sku":"9781394300273","price":2212.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781394300273.webp?v=1769207759","url":"https:\/\/atlanticbooks.com\/products\/women-and-wealth-a-playbook-to-empowering-clients-and-unlocking-their-fortune-9781394300273","provider":"Atlantic Books","version":"1.0","type":"link"}