{"product_id":"your-creative-brain-seven-steps-to-maximize-imagination-productivity-and-innovation-in-your-life-9781118396544","title":"Your Creative Brain: Seven Steps to Maximize Imagination, Productivity, and Innovation in Your Life","description":"\u003cp\u003e • Author(s): Shelley Carson\u003cbr\u003e • Publisher: Jossey-Bass\u003cbr\u003e • Publisher Imprint: Jossey-Bass\u003cbr\u003e • BISAC: Creative Ability\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eFrom the Back Cover\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eThis provocative book reveals why sitting in front of a light box can increase your creativity more than listening to a Bach concerto. Harvard psychologist Shelley Carson, Ph.D., explains that creativity isn't something only scientists, investors, artists, writers, and musicians enjoy; in fact, all of us use our creative brains every day at home and at work. Since its initial release, \u003ci\u003eYour Creative Brain\u003c\/i\u003e has been the recipient of several awards, including The Will Solimene Award for Excellence from the American Medical Writers Association, as well as the Living Now Book of the Year Award.\u003c\/p\u003e \u003cp\u003ePraise for \u003cb\u003e\u003ci\u003eYour Creative Brain\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Basing this book on her Harvard psychology course, 'Creativity: Madmen, Geniuses, and Harvard Students, ' Carson sees creativity in a broader context--not just coming up with new ideas but being able to evaluate them and put the good ones to practical use. . . . Unlike most self-help books, this is grounded in solid experimental work. . . . VERDICT: Readers who liked Michael Gelb's \u003ci\u003eHow To Think Like Leonardo da Vinci\u003c\/i\u003e will love this. So will the self-improvement and business seminar-loving crowd. And for once they're getting some substance!\" --\u003ci\u003eLibrary Journal\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\"Interweaves research findings and practical tips, suggestive cases and provocative puzzles, timely and shrewd advice.\" --Howard Gardner, Hobbs Professor of Cognition and Education, Harvard, and author of \u003ci\u003eCreating Minds, Multiple Intelligences, \u003c\/i\u003e and \u003ci\u003eFive Minds for the Future\u003c\/i\u003e\u003c\/p\u003e \u003cp\u003e\"A revolutionary approach to expand the creative power of your mind. Supported by the latest findings of neuroscience, Dr. Shelley Carson helps you to take charge of your brain to maximize your creative potential.\" --Bernard Golden, PhD, author of \u003ci\u003eUnlock Your Creative Genius\u003c\/i\u003e\u003c\/p\u003e","brand":"Jossey-Bass","offers":[{"title":"Paperback","offer_id":45118529175703,"sku":"9781118396544","price":1575.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0666\/3471\/1191\/files\/9781118396544.webp?v=1767274515","url":"https:\/\/atlanticbooks.com\/products\/your-creative-brain-seven-steps-to-maximize-imagination-productivity-and-innovation-in-your-life-9781118396544","provider":"Atlantic Books","version":"1.0","type":"link"}