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Products
International Business: Concept Analysis and Strategy
A. Nag
Hardcover
Current price
₹1,327
Original price
₹1,895
Original price
₹1,895
Original price
₹1,895
(-30%)
₹1,327
Current price
₹1,327
| /
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementThis first book on international business by an Indian author which covers both trading modes (direct export, indirect export, counter trade) an...
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Success in Marketing: Know the Mantras
A. Nag
Hardcover
₹907
Original price
₹1,295
Original price
₹1,295
Original price
₹795
(-30%)
₹907
Current price
₹597
| /
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementMany books, including textbooks, are available on marketing management. Textbooks are primarily meant for MBA and PGDM students. These are essen...
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Macroeconomics: For Management Students
A. Nag
Hardcover
₹907
Original price
₹1,295
Original price
₹1,295
Original price
₹495
(-30%)
₹907
Current price
₹372
| /
• Author(s): A. Nag • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: EconomicsThe objective of this book is to acquaint Management students with the macroeconomic framework that provides the general economic environment within which...
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