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User Research: Improve Product and Service Design and Enhance Your UX Research

Stephanie Marsh

Paperback

Current price ₹3,991
Original price ₹4,174
Original price ₹4,174
Original price ₹4,174
(-4%)
₹3,991
Current price ₹3,991

• Author(s): Stephanie Marsh • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - ResearchMany businesses are rooted in creating desirable products and services for users, but fail to consider the consumer. How can they cr...

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The Robot-Proof Recruiter: A Survival Guide for Recruitment and Sourcing Professionals

Katrina Collier

Paperback

Current price ₹3,611
Original price ₹3,794
Original price ₹3,794
Original price ₹3,794
(-5%)
₹3,611
Current price ₹3,611

• Author(s): Katrina Collier • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Human Resources & Personnel ManagementThe noise and transparency created by the internet makes it harder to recruit the right people. This second ed...

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Leading the Customer Experience: How to Chart a Course and Deliver Outstanding Results

Brad Cleveland

Paperback

Current price ₹2,338
Original price ₹3,001
Original price ₹3,001
Original price ₹3,001
(-22%)
₹2,338
Current price ₹2,338

• Author(s): Brad Cleveland • Publisher: MixGD • Publisher Imprint: MixGD • Subject: Business Management • BISAC: Marketing - GeneralDISTINGUISHED FAVORITE: NYC Big Book Award 2021 - Marketing & PR Many organizations and leaders struggle to r...

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Disruptive Branding: How to Win in Times of Change

Jacob Benbunan

Paperback

Current price ₹2,291
Original price ₹2,870
Original price ₹2,870
Original price ₹2,870
(-20%)
₹2,291
Current price ₹2,291

• Author(s): Jacob Benbunan • Publisher: MixGD • Publisher Imprint: MixGD • Subject: Business Management • BISAC: Strategic PlanningDisruptive forces have rewritten the rules of business. In an age of continuous change the strength and authentici...

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Data-Driven Customer Experience Transformation: Optimize Your Omnichannel Approach

Mohamed Zaki

Paperback

Current price ₹3,863
Original price ₹4,047
Original price ₹4,047
Original price ₹4,047
(-5%)
₹3,863
Current price ₹3,863

• Author(s): Mohamed Zaki • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: E-Commerce - Digital MarketingWe are living in an experience-driven economy, where the customer's experience is paramount and even beloved brands risk losi...

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Digital Darwinism: Surviving the New Age of Business Disruption

Tom Goodwin

Paperback

Current price ₹2,297
Original price ₹3,234
Original price ₹3,234
Original price ₹3,234
(-29%)
₹2,297
Current price ₹2,297

• Author(s): Tom Goodwin • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: LeadershipDisruption is back with a vengeance. If ever there was a time to learn how to adapt, grab opportunities and bounce back - it's now. Learn how to k...

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