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Consumer behavior analysis of Chinese Auto Industry against foreign giant companies

Alex Ngumbi

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₹1,171
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• Author(s): Alex Ngumbi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralSeminar paper from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: A, University o...

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Consumer Information Processing: Decision Making

James R. Bettman, Vibrant Publishers

Hardcover

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• Author(s): James R. Bettman | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Management ScienceConsumer Information Processing: Decision Making by James R. Bettman provides a pioneering explo...

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Zachowania konsumentów w okresie świątecznym

Pallavur Raman Brinda Kalyani, Merin Annancia

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₹5,878
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• Author(s): Pallavur Raman Brinda Kalyani | Merin Annancia • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Management - GeneralNiniejsze badanie analizuje zachowania zakupowe konsument�w w okresie świ...

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Hearing the Voice of the Customer

Bill Inmon

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₹1,737
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• Author(s): Bill Inmon • Publisher: Technics Publications • Publisher Imprint: Technics Publications • BISAC: Consumer Behavior - GeneralIncrease the awareness of your customer's behavior to survive and excel within your industry.One hundred yea...

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R U #Solomo Ready?: Consumers and Brands in the Digital Era

Stavros Papakonstantinidis

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₹1,523
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• Author(s): Stavros Papakonstantinidis • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Advertising & PromotionIn today's highly cluttered digital marketing environment there is a great need for marketer...

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Young Consumer Behaviour: A Research Companion

Ayantunji Gbadamosi

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• Author(s): Ayantunji Gbadamosi • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchAlthough one perspective depicts young consumers as vulnerable and passive in the marketplace system, our knowledge of ...

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Finance and Economics Discussion Series: Salience and Taxation: Theory and Evidence

United States Federal Reserve Board, Et Al, Raj Chetty

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• Author(s): United States Federal Reserve Board | Et Al | Raj Chetty • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThis paper presents evidence that consumers underreact to taxes that are not salient and characterizes the...

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Konsumentenverhalten kompakt: Typen - Theorien - Trends

Willy Schneider

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• Author(s): Willy Schneider • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: Sales & Selling - GeneralDas Konsumentenverhalten beleuchtet das Informations-, Einkaufs- sowie Konsum- und Entsorgungsverhalt...

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An Archaeology of Nineteenth-Century Consumer Behavior in Melbourne, Australia, and Buenos Aires, Argentina

Pamela Ricardi

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₹3,672
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• Author(s): Pamela Ricardi • Publisher: Springer • Publisher Imprint: Springer • BISAC: ArchaeologyThis book compares consumer behavior in two nineteenth-century peripheral cities: Melbourne, Australia and Buenos Aires, Argentina. It provides an...

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Marketing Research Survey of Smoking Habits and Brand Preferences

Anonymous

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• Author(s): Anonymous • Publisher: Hassell Street Press • Publisher Imprint: Hassell Street Press • BISAC: CommerceThis work has been selected by scholars as being culturally important and is part of the knowledge base of civilization as we know...

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Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior

Valentina Chkoniya, Ana Oliveira Madsen, Paata Bukhrashvili

Hardcover

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• Author(s): Valentina Chkoniya | Ana Oliveira Madsen | Paata Bukhrashvili • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Anthropology - Cultural & SocialAnthropology is a science specialized ...

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Transformative Consumer Research for Personal and Collective Well-Being

David Glen Mick

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• Author(s): David Glen Mick • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralDaily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-bein...

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Consumer Information Processing: Decision Making

James R. Bettman, Vibrant Publishers

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Current price ₹7,483
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Original price ₹8,710
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₹7,483
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• Author(s): James R. Bettman | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - ResearchConsumer Information Processing: Decision Making by James R. Bettman provides a pioneering exp...

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An Archaeology of Nineteenth-Century Consumer Behavior in Melbourne, Australia, and Buenos Aires, Argentina

Pamela Ricardi

Hardcover

Current price ₹3,672
Original price ₹5,649
Original price ₹5,649
Original price ₹5,649
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₹3,672
Current price ₹3,672

• Author(s): Pamela Ricardi • Publisher: Springer • Publisher Imprint: Springer • BISAC: ArchaeologyFrom the Back CoverThis book compares consumer behavior in two nineteenth-century peripheral cities: Melbourne, Australia and Buenos Aires, Argent...

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Zrozumienie i wplywanie na zachowania konsumentów

Malongo Mpidi Gabriel, Matusu Zau Florent, Mbi Mbambi Montana Joshua

Paperback

Current price ₹5,870
Original price ₹6,702
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₹5,870
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• Author(s): Malongo Mpidi Gabriel | Matusu Zau Florent | Mbi Mbambi Montana Joshua • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - GeneralW kontekście, w kt�rym technologia cyfrowa na nowo...

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Economic Choice Theory: An Experimental Analysis of Animal Behavior

John H. Kagel, Raymond C. Battalio, Leonard Green

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• Author(s): John H. Kagel | Raymond C. Battalio | Leonard Green • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - MacroeconomicsThis book details the results of the authors' research usi...

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Consumer Behavior-Undergraduate Level Guide Book

Eshetu Tefera Bekele

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• Author(s): Eshetu Tefera Bekele • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralConsumer Behavior - Undergraduate Level Guide Book bietet eine gr�ndliche Erforschung der psychologischen, soz...

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Perspectives on Consumer Behaviour: Theoretical Aspects and Practical Applications

Wlodzimierz Sroka

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• Author(s): Wlodzimierz Sroka • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book explores key factors associated with consumer behaviour, from both a theoretical and practical per...

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Global Food Trade and Consumer Demand for Quality

Barry Krissoff

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Current price ₹7,345
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₹7,345
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• Author(s): Barry Krissoff • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralConsumers have always been concerned about the quality, and particularly the safety, of the foods they eat. In recent years this concern has taken on ...

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Global Food Trade and Consumer Demand for Quality

Barry Krissoff

Hardcover

Current price ₹7,345
Original price ₹11,299
Original price ₹11,299
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₹7,345
Current price ₹7,345

• Author(s): Barry Krissoff • Publisher: Springer • Publisher Imprint: Springer • BISAC: GeneralConsumers have always been concerned about the quality, and particularly the safety, of the foods they eat. In recent years this concern has taken on ...

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The Routledge Companion to Consumer Behavior

Michael R. Solomon

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Current price ₹5,089
Original price ₹7,829
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• Author(s): Michael R. Solomon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThe key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer behavior is ess...

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Consumer-Led Food Product Development

Hal MacFie

Hardcover

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Original price ₹30,485
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• Author(s): Hal MacFie • Publisher: Woodhead Publishing • Publisher Imprint: Woodhead Publishing • BISAC: Food Science - GeneralConsumer acceptance is the key to successful food products. It is vital, therefore, that product development strategi...

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Consumer acceptance of brand ambassador replacement

Danila Gavioli

Paperback

Current price ₹3,179
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• Author(s): Danila Gavioli • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralFamous faces in advertising are increasingly promoting a wide variety of products. Thomas Gottschalk enjoy...

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Psychological Foundations of Marketing: The Keys to Consumer Behavior

Allan Kimmel

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Original price ₹5,872
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• Author(s): Allan Kimmel • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Advertising & PromotionThis is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consum...

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Social-Influencer-Marketing als strategisches Marketinginstrument. Theoretische Grundlagen und Einfluss auf das Kaufverhalten der Kunden

Anonymous

Paperback

Current price ₹5,106
Original price ₹5,969
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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2019 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, FOM Essen, Hochschule für Oekono...

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Essentials Of Consumer Behavior

Debra L. Stephens

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• Author(s): Debra L. Stephens • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralEssentials of Consumer Behavior offers an alternative to traditional textbooks for ...

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The use of scent and music in the consumer goods marketing

Nina Obbelode

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• Author(s): Nina Obbelode • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralSeminar paper from the year 2008 in the subject Business economics - Offline Marketing and Online Marketing, grade: gut, Nürtingen Un...

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The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution

Brian Solis

Hardcover

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• Author(s): Brian Solis • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Consumer Behavior - GeneralFrom the Back CoverIt's a new era of business and consumerism--and you play a role in defining it Today's biggest trends--the mobile web, s...

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Le Déclic de la Vente: Triggering the Impulse and Overcoming Paralysis

Fatiha Machhour

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• Author(s): Fatiha Machhour • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - General

Consumer Behavior, Global Edition

Michael Solomon

Paperback

Current price ₹9,527
Original price ₹10,009
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• Author(s): Michael Solomon • Publisher: Pearson Education Limited • Publisher Imprint: Pearson Education Limited

Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

Bernd Schmitt

Hardcover

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• Author(s): Bernd Schmitt • Publisher: St. Martins Press-3pl • Publisher Imprint: St. Martins Press-3pl • BISAC: Consumer Behavior - GeneralEvery business knows that the best customer is a happy customer. They return again and again, bring their...

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Consumer Psychology: Theories & Applications

Hazel H. Huang

Paperback

Current price ₹4,786
Original price ₹5,589
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• Author(s): Hazel H. Huang • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Marketing - GeneralConsumer Psychology: Theories and Applications is the first textbook that systematically discusses a wide range ...

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Zum Konsum von Bio-Produkten

Sten Cudrig

Paperback

Current price ₹1,887
Original price ₹2,205
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• Author(s): Sten Cudrig • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Martin-Luther-Universität Halle-Wittenberg (...

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Consumer Behavior in Practice: Strategic Insights for the Modern Marketer

Eugene Y. Chan

Paperback

Current price ₹4,774
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• Author(s): Eugene Y. Chan • Publisher: Palgrave MacMillan • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralAimed at marketing students and practitioners, this book places less emphasis on theory but, instead, helps re...

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Verbraucherverhalten bei Luxusmarken

Mohammad Hussain

Paperback

Current price ₹5,220
Original price ₹5,946
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₹5,220
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• Author(s): Mohammad Hussain • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Production & Operations ManagementWiederholte Käufe sind mittlerweile ein entscheidender Faktor für Vermarkter, insbesondere auf ...

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Preferencje klientów dotyczące LATWEGO ZAKUPU

Karthika M

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Current price ₹4,230
Original price ₹4,832
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₹4,230
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• Author(s): Karthika M • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - General