Corporate Entrepreneurship (Paperback - 2015)

About the Book

Corporate Entrepreneurship is about entrepreneurial transformation in larger organizations. Paul Burns shows how this can be achieved by budding an organizational architecture —leadership, culture, structure and strategies — that encourages creativity, innovation and entrepreneurship. He synthesizes research from a number of business disciplines and draws on numerous corporate examples.
New to this edition:
■ Sections on corporate governance, ethics, sustainability and corporate social responsibility
■ Greater emphasis on improving shareholder value through risk management and the generation of strategic options, rather than just improving profitability
■ Expanded coverage of the management of disruptive innovation and market paradigm change, as well as incremental innovation
■ Coverage of the financial crisis and recession, and their implications for entrepreneurship am Fully updated case studies and new learning resources
Corporate Entrepreneurship is an essential text for all students of Entrepreneurship and Intrapreneurship, Strategy, Innovation and Leadership.

About the AuthorPaul Burns is Professor of Entrepreneurship and former Dean of the University of Bedfordshire Business School, UK. He is fellow and a former President of the Institute for Small business and Entrepreneurship (ISBE).