SOCIAL ENTREPRENEURSHIP IN INDIA : QUARTER IDEALISM AND A POUND OF PRAGMATISM (PAPERBACK-2023)

What makes a social entrepreneur ? A handful of pragmatism with a generous dose of idealism.

How does one recognize a social entrepreneur? Look for the ones solving social problems strategically.

Who do they serve? Under-served markets and communities.

How are they different from other change agents? They have entrepreneurial thinking, sensitivity to social issues and loads of compassion for fellow human beings.

Madhukar Shukla is a development sector professional with specific interest in social entrepreneurship and livelihoods. He has over four decades of experience as a trainer/consultant with social ventures, government agencies and corporate organisations. He retired as a Professor of Strategic Management and Organisational Behaviour and Chairperson, Fr Aruppe Center for Ecology and Sustainability at XLRI Jamshedpur and XLRI Delhi-NCR (India).