Business Management

Fake news, Hacktivism, Internet trolls and Culture jamming are rampant pop culture phenomena in the age of consumerism. Clever strategies such as ...

A must-read for all those concerned with the transformation of Indian banking Despite significant turnaround achieved by Public Sector Banks in re...

The second edition of The New Sales Manager is an enormously useful book that provides practical advice and a sound foundation in sales management ...

Patience is no longer a virtue, It's a by-product! Start at the bottom of the pyramid and work your way to the top in 20 or 30 years? NOT ANYMORE ...

At the core of innovation and growth in any organization lies a driven and motivated team player who needs to be constantly nurtured and ennobled w...

A must-have textbook for students and budding HR professionals that provides insights on attracting, retaining and motivating talent in organizatio...

Systems thinking is the perfect antidote to the stagnation that characterizes managerial theories and practices. Conventional management, constrain...

When you can use your wallet to watch a film or buy a pair of slippers, why choose a book on cryptocurrency? Pay close attention to the banknotes ...

Was it ‘big thinking’ behind the brilliant minds of Walt Disney, Steve Jobs, Warren Buffet, Mahatma Gandhi, Nelson Mandela, and Mother Teresa that ...

Strategic Brand Management provides fresh insight into the field of B2B marketing and elaborates how to create powerful B2B brands. “Globalization...

With 700 million prospective consumers including about 40 per cent of the country middle-income group, the sheer size of India rural market itself ...

Mentors are magical people. They can potentially transform ordinary folks into amazing _x0003_icons of achievement. This book is a guide to the m...

Planned as a textbook on the subject, this book covers the syllabi presented at various Universities and Institutes in the papers entitled Manageri...

Wondering what makes digital entrepreneurs tick? Want to know how to make money without leaving the comfort of your home? No matter what your sk...

HR’s strategic role in an organization can help save the planet while driving profits for the company! Do organizations see sustainability as a so...

An all-encompassing companion to understanding the nuances of the financial planning process. This comprehensive text is the outcome of decades of...

This book discusses the concepts of financial management by using real-life corporate strategies to help understand the decision-making process of...

This book examines financial decision-making by firms and discusses how these decisions can create value for the shareholders. Woven around the th...

Organizations throughout the world invest heavily in their employees to enhance their capabilities, manage their growth and build competitive advan...

A command over body language has become an indispensable skill in today’s world. It serves as the X-factor that enhances the personalities of execu...

In order for successful business transformation to occur, there’s an inner transformation that must happen. The innumerable professional forces tha...