Name: Competitive Intelligence: For the Competitive Edge
Brand: McGraw Hill
SKU: 9780844202938
Price: 895.0 INR
Availability: InStock

Competitive Intelligence: For the Competitive Edge

by Alan Dutka

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ISBN13: 9780844202938
Binding: Hardcover
Subject: Business Management
Publisher: McGraw Hill
Publisher Imprint: McGrawHill
Publication Date: October 13, 1998
Pages: 348
Original Price: USD 39.95
Language: English
Edition: N/A
Item Weight: 1000 grams

About The Book

About the Book A consideration of competitive intelligence - the process of collecting, analysing and acting upon information about your competitors and the competitive environment - which shows how to use it to improve a company's bottom line and have a leading edge.

About The Author

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