Name: Public Relations: Strategies and Tactics
Brand: Pearson
SKU: 9780321015471
Price: 1295.0 INR
Availability: InStock

Public Relations: Strategies and Tactics

by Dennis L. Wilcox

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ISBN13: 9780321015471
Binding: Hardcover
Subject: Politics and Current Affairs
Publisher: Pearson
Publisher Imprint: Longman
Publication Date: October 13, 1998
Pages: 608
Original Price: USD 80.63
Language: English
Edition: N/A
Item Weight: 1500 grams

About The Book

About the Book Presents an overview of public relations principles, concepts and methods, and up-to-date case studies. Topics covered include ethics and professionalism, international public relations, the environment, crisis management and diversity in the workplace.

About The Author

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