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The Serra Effect by Ivory Is Serra

The Serra Effect

by Ivory Is Serra
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₹2,717.00
₹2,717.00
₹2,717.00
₹2,717.00
₹2,717.00

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Book cover type: Paperback
  • ISBN13: 9788888493145
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Drago Arts & Communication
  • Publisher Imprint: Drago Arts & Communication
  • Publication Date:
  • Pages: 96
  • Original Price: USD 26.0
  • Language: English
  • Edition: N/A
  • Item Weight: 327 grams
  • BISAC Subject(s): Collections, Catalogs, Exhibitions / General

Conceived by Ivory Serra for Drago's 36 Chambers series, The Serra Effect is an immersive tracking shot of the characters and idols of neo-pop culture portrayed in their most natural environment: the spectacle society. In the words of Peter Beard, the images presented in this book are "absolutely classic and strangely unique." The icons immortalized by Serra include Umberto Eco, Elisabeth Hurley, Tony Alva, Andy Warhol, Tommy Guerrero, Tony Hawk, Aaron Rose, Mark Gonzales, Harold Hunter, James Taylor, Richard Serra, Jonas Mekas, Colin McKay, Phil Frost, Alanis Morrissette, Peter Gabriel, David Bowie, Moby, Stacey Peralta, Rodney Torres, Barry McGee, Tom Sachs, Robert Plants, Philip Glass, Wu Tang, Moorcheeba, Avril Lavigne and Lenny Kravitz. The artist chooses to present each of these lively, iconic portraits adjacent to images of arbitrary and still objects in a stunning display of Serra's inimitable style.

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