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Advanced E-Business Research: International Trends & Issues by Stephan Böhm, Werner Quint, Peter Winzer

Advanced E-Business Research: International Trends & Issues

by Stephan Böhm , Werner Quint , Peter Winzer
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Book cover type: Hardcover
  • ISBN13: 9783631719084
  • Binding: Hardcover
  • Subject: N/A
  • Publisher: Peter Lang Gmbh, Internationaler Verlag Der W
  • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der W
  • Publication Date:
  • Pages: 197
  • Original Price: USD 62.25
  • Language: English
  • Edition: New ed
  • Item Weight: 386 grams
  • BISAC Subject(s): Education

Since years, e-business research is subject of many conferences and publications. While researchers and practitioners often focus on e-business systems and applications, so far little attention has been given to the development of innovative and sustainable e-business models and solutions. This publication fills this gap by discussing the following key issues: What are challenges and opportunities for international e-business? What are the barriers and risks for companies implementing e-business models? How can they succeed in the long-term? In this context, this publication provides in-depth studies of consumer needs, cultural requirements as well as conditions of economic efficiency and successful implementation of e-business solutions. It is intended for e-business novices as well as advanced researchers and practitioners.

Stephan Böhm (Mobile Media and Telecommunications), Werner Quint (Organisation and Information Management) and Peter Winzer (Telecommunication/Media Management and Controlling) are teaching and doing research at RheinMain University of Applied Sciences. They founded the Center of Advanced E-Business Studies.

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