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American Dragon: Winning the Global Manufacturing War Using the Universal Principles of Fewer, Faster, and Finer

by Michael McKeldon Woody
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₹1,989.00
Original price ₹1,989.00
Original price ₹1,989.00
₹1,989.00
Current price ₹1,989.00

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Book cover type: Paperback
  • ISBN13: 9781483445762
  • Binding: Paperback
  • Subject: N/A
  • Publisher: Lulu Publishing Services
  • Publisher Imprint: Lulu Publishing Services
  • Publication Date:
  • Pages: 196
  • Original Price: USD 19.97
  • Language: English
  • Edition: N/A
  • Item Weight: 295 grams
  • BISAC Subject(s): General

During the last two decades of the twentieth century, China built a manufacturing juggernaut that propelled the offshoring phenomenon and led to the loss of millions of US manufacturing jobs. To compete with the onslaught of cheap imported products, many US companies began cutting corners. They sacrificed quality, which drove even more people to buy foreign-made goods. Michael McKeldon Woody, formerly an executive at a domestic pen manufacturer, learned the hard way that these competitors were relentless, and eventually acquiesced to the inevitability of offshoring. But in 2006 he stumbled upon a US textile business, Trans-Tex LLC, which gave him the opportunity to pursue a rematch with his old nemesis, China.

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