Book Of Clarity

Name: Book Of Clarity
Brand: HarperCollins Publishers India
SKU: 9789373078434
Price: 260.0 INR
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by Paras Chopra

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ISBN13: 9789373078434
Binding: Paperback
Subject: N/A
Publisher: HarperCollins Publishers India
Publisher Imprint: HarperCollins Publishers India
Publication Date: April 21, 2026
Pages: 200
Original Price: INR 399.0
Language: English
Edition: N/A
Item Weight: 250 grams
BISAC Subject(s): Decision-Making & Problem Solving

About The Book

In the last fifteen years, Paras Chopra founded several startups, most of which failed but one succeeded. Fortunately, in entrepreneurship, all you need is one success to make all the failures worth the effort. The last startup he founded, Wingify, is no longer a startup because today it's a mid-sized company with clients in over ninety countries. In The Book of Clarity, Chopra sums up all his learnings as an entrepreneur. Written from the ground up to methodically cover different aspects of startups; from understanding markets to product design to building teams to business ethics, it has everything that an entrepreneur may need while doing a startup. Structured around simple but powerful ideas and mental models that illuminate how the world of business and startup works, the book ensures that you get immediate clarity on what to do and what not to do while building your dream company.

About The Author

Paras Chopra is the founder and chairman of Wingify, a tech company with 2500+ clients in over 90 countries for its main product VWO, the market-leading A/B testing software.

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